2020
0
Sugar & Sweeteners – Thai Consumer – 2020
2021-02-10T10:09:32+00:00
REP5E332397_F7DB_4D76_9174_454919C1DA27
2195
134104
[{"name":"Health and Wellbeing","url":"https:\/\/store.mintel.com\/industries\/health-wellbeing"},{"name":"Ingredients and Additives","url":"https:\/\/store.mintel.com\/industries\/food\/ingredients-additives"},{"name":"Sauces and Seasonings","url":"https:\/\/store.mintel.com\/industries\/food\/sauces-seasonings"}]
Report
en_GB
The future is bright for less-refined natural sugars and non-caloric natural sweeteners to serve consumers' rising needs for healthier sweet pleasures.Pimwadee Aguilar, Associate Director Food & Drink - Thai…

£ 2,195 (Excl.Tax)

Report Summary

The future is bright for less-refined natural sugars and non-caloric natural sweeteners to serve consumers' rising needs for healthier sweet pleasures.

Pimwadee Aguilar, Associate Director Food & Drink – Thai Consumer

Table of Contents

  1. executive summary

    • Market context
    • What consumers want and why
    • Opportunities
    • Competitive landscape
    • Mintel predicts
  2. key trends

    • Global trends and how they are playing out in Thailand
    • Graph 1: percentage of food/drink product launches with sugar reduction claims, by year, Nov 2017-Oct 2020
    • Graph 2: top 10 categories with sugar reduction claims*, Nov 2017-Oct 2020
  3. consumer insights

    • Finding the sweet spot
    • Graph 3: consumers claiming to actively reduce the amount of sugar in their diet, by living area, May 2020
    • Graph 4: consumers claiming to actively reduce the amount of sugar in their diet, by age and gender, May 2020
    • Graph 5: drivers of sugar reduction, by gender and age, May 2020
    • Graph 6: consumers claiming to actively reduce the amount of sugar in their diet, by financial situation, May 2020
    • Graph 7: consumption of sugar or sweeteners in food and drink in the last six months among consumers with and without health issues, May 2020
    • Graph 8: sugar and sweetener consumption choices within the last six months, May 2020
    • Graph 9: use of sugar or sweeteners in food and drink in the last six months, May 2020
    • Graph 10: chosen types of food/drink products with various sugar solutions, by age and gender, May 2020
    • Graph 11: "having sugary food/drink is a good way to get refreshed", by age, May 2020
    • Graph 12: sugar consumption choices within the last six months, by age, May 2020
    • Trust in natural origins
    • Graph 13: sugar and sweetener consumption choices within the last six months among consumers with and without existing health issues, May 2020
    • Graph 14: association of artificial and non-caloric natural sweeteners to being 'unhealthy', May 2020
    • Graph 15: association of artificial and non-caloric natural sweeteners to being 'natural', May 2020
    • Graph 16: perception towards non-caloric natural sweeteners, by age and gender, May 2020
    • Graph 17: consumption of non-caloric natural sweeteners in food/drink in the last six months, by parental status, May 2020
    • Graph 18: agree/disagree that natural sweeteners with added nutrients is appealing, by parental status, May 2020
    • Graph 19: agree/disagree that there should be more organic varieties of sugar available, May 2020
    • Interests in sugar guidance
    • Graph 20: checking of sugar content in nutrition table for food/drink products, May 2020
    • Graph 21: checking of sugar content in nutrition table for food/drink products, by parental status, May 2020
  4. market application

    • Opportunity 1: leverage the positive taste-health perception of less-refined natural sugars
    • Opportunity 2: address obesity and diabetes concerns with non-caloric natural sweeteners
    • Graph 22: percentage of sugar and sweetener launches with various types of ingredients, Nov 2017-Oct 2020
    • Opportunity 3: explore ingredients beyond sugar and sweeteners to meet sugar-reduction goal
    • Opportunity 4: support sugar reduction with behavioural nudges
  5. appendix

    About the report

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