2021
0
India Sustainability Market Report 2021
2022-05-24T14:19:15+01:00
REP99F363D5_0202_4E2F_8B39_0D20A6F51316
2195
151464
[{"name":"Sustainability","url":"https:\/\/store.mintel.com\/industries\/consumers-trends\/sustainability"}]
Report
en_GB
With high intent for positive contribution, consumers are drawing on natural and organic lifestyles while leaning on brands for guidance on sustainable consumption.Saptarshi Banerjee, Senior Research Analyst – Lifestyle,…

India Sustainability Market Report 2021

£ 2,195 (Excl.Tax)

Report Summary

With high intent for positive contribution, consumers are drawing on natural and organic lifestyles while leaning on brands for guidance on sustainable consumption.

Saptarshi Banerjee, Senior Research Analyst – Lifestyle, India

Table of Contents

  1. executive summary

    • What you need to know
    • Market context
    • What consumers want and why
    • Graph 1: % of consumers that agree to the given statements for sustainable products, 2021
    • Opportunities for brands
    • The impact of COVID-19 on sustainability in India
  2. key trends

    • Graph 2: % of food product launches with "Ethical – Sustainable" as the claim, 2017-21
    • Key drivers
    • Global trends and how they are playing out in India
  3. Consumer insights

    • Overall sustainability situation in India
    • Graph 3: % of consumers that agree to the given statements for sustainable products, 2021
    • Graph 4: % of consumers that have consumed products in a sustainable format now compared to 2020, 2021
    • Graph 5: % of consumers that have used health and wellness products more in sustainable formats now than in 2020, by age, 2021
    • Consumer sustainability intent is high
    • Graph 6: % of consumers who strongly agree that activities that help to make the world more sustainable are appealing to them, 2021
    • Graph 7: % of consumers that 'any agree' with "The traditional Indian way of living is sustainable", 2021
    • Graph 8: % of consumers who agree that brands that employ sustainable manufacturing practices are more appealing to buy from than brands that don't, 2021
    • Natural and organic lead the way for sustainability
    • Graph 9: % of consumers that agree products made of natural ingredients best define sustainable products, 2021
    • Graph 10: % of consumers that agree products made of organic ingredients best define sustainable products, 2021
    • Brands can take the lead in eliminating consumer scepticism
  4. market applications

    • Connect usage intent to purchase action
    • Extend sustainability to natural/organic living
    • Eliminate concerns to help embrace sustainability
    • Who's innovating
    • Global innovation
  5. appendix

    About the report

    This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

    Market

    Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

    Consumer

    Mintel’s proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

    Brand/Company

    Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

    Data

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    *databooks not available with UK B2B reports (all priced at £1,495).

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    India Consumer 2024 Sample Cover

    Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.

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