2023
0
India Sustainability Market Report 2023
2023-12-04T16:01:50+00:00
REP2D7FBBFC_D9D8_4026_9074_BBE2757BAAE2
2195
168736
[{"name":"Sustainability","url":"https:\/\/store.mintel.com\/industries\/consumers-trends\/sustainability"}]
Report
en_GB
Attract Indians to sustainable consumption with natural, organic and local elements. Focus on fostering knowledge, affordability and convenience. Saptarshi Banerjee, Senior Research Analyst – Lifestyle, India…

India Sustainability Market Report 2023

£ 2,195 (Excl.Tax)

Description

Attract Indians to sustainable consumption with natural, organic and local elements. Focus on fostering knowledge, affordability and convenience.

Saptarshi Banerjee, Senior Research Analyst – Lifestyle, India

Table of Contents

  1. EXECUTIVE SUMMARY

    • Key issues covered in this Report
  2. KEY TRENDS AND MARKET FACTORS

    • Graph 1: product launches with sustainable claims, 2018-22
    • The early age of sustainability investments
    • Graph 2: consumers who plan to save more money for investments 'in next 3-12 months', by age group, 2023
    • Graph 3: consumers who 'strongly agree' to prioritise purchasing a product that aligns with their values, by age group, 2023*
    • Sustainable living boosted by value-driven mindset
    • Graph 4: attributes encouraging product purchase beyond price, 2023
    • Graph 5: consumers who agree that 'eco/ethical claims' is an important factor when buying a product, by product category, 2023
    • Growing momentum of local product support
    • Graph 6: consumers who agree that being a 'local brand' is an important factor when buying a product*, by product category, 2023
    • Graph 7: attributes associated with Indian brands and imported brands, 2022
    • Graph 8: product launches with 'local' and/or 'vocal for local' search results and 'premium' claim, 2018-22
  3. what consumers want and why

    • A dilemma of sustainable product users
    • Graph 9: consumers who have purchased sustainable products in the past year, 2023
    • Graph 10: consumers who have purchased sustainable products in the past year, by generation, education level and socio-economic group, 2023
    • Graph 11: product categories which sustainable product shoppers preferred purchasing in sustainable alternatives, 2023
    • Graph 12: product categories which sustainable product shoppers preferred purchasing in sustainable alternatives, 2023
    • Graph 13: attitudes towards sustainability, by sustainable product shopper category, 2023
    • Graph 14: consumers who are willing to pay for products with sustainable claims, by financial situation, 2023
    • Back at one: create awareness and increase affordability
    • Graph 15: consumers' attitudes towards sustainability, by socio-economic class, 2023
    • Graph 16: consumers' top concerns over the next six months, 2023*
    • Graph 17: actions to save money*, 2022-23
    • Use nature and localism for sustainable living
    • Graph 18: impactful actions that consumers are aware of to live sustainably, 2023
    • Graph 19: consumers who have purchased sustainable products in the past year, by generation, monthly household income and socio-economic group, 2023
    • Graph 20: product categories that consumers bought more natural/organic options of in 2020 compared to 2019, 2021
    • Graph 21: product launches with 'natural' and 'ethical & environmental' claims, 2018-22
  4. APPENDIX

    About the report

    This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

    Market

    Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

    Consumer

    Mintel’s proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

    Brand/Company

    Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

    Data

    Market reports provide appendices of data to support the research and insight produced. Our databoks* are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

    *databooks not available with UK B2B reports (all priced at £1,495).

    Below is a sample report, understand what you are buying.

    Click to show report
    India Consumer 2024 Sample Cover

    Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.

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