2023
0
India Sweet Biscuits and Cookies Market Report 2023
2024-02-12T12:01:27+00:00
REPDD015000_824A_4555_BC38_0D150F312037
2195
170544
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Report
en_GB
The time is ripe for premiumisation. Better-for-you offerings and elevated indulgence can both open consumer wallets. Focus on hot beverage pairings to drive usage.Tulsi Joshi, Senior Food & Drink…

India Sweet Biscuits and Cookies Market Report 2023

£ 2,195 (Excl.Tax)

Report Summary

The time is ripe for premiumisation. Better-for-you offerings and elevated indulgence can both open consumer wallets. Focus on hot beverage pairings to drive usage.

Tulsi Joshi, Senior Food & Drink Analyst, India

Table of Contents

  1. executive summary

    • Key issues covered in this Report
    • Graph 1: select health features/attributes in sweet biscuits/cookies that consumers are willing to pay more for, by city tier, 2023
    • Mintel predicts
  2. key trends

    • The health movement is still going strong
    • Graph 2: % of consumers who spend on health and wellness products on a monthly basis, 2022 vs 2023
    • Graph 3: % of consumers who chose 'low in sugar content' as one of their top three factors when shopping for food, 2021-23
    • There is still room for treats too
    • Graph 4: consumers' response* to the statement 'I am actively seeking ways to reduce stress', 2023
    • Cultural connection
  3. what consumer want and why

    • Consumption of sweet biscuits/cookies
    • Graph 5: sweet biscuit and cookie consumption in the last three months, by gender and age, city tier and socio-economic class, 2023
    • Graph 6: frequency of sweet biscuit and cookie consumption in the last three months, 2023
    • Graph 7: % of consumers who consumed sweet biscuits/cookies once a day or more in the last three months, by generation and current financial situation, 2023
    • Health and indulgence seekers
    • Graph 8: features in sweet biscuits/cookies consumers are willing to pay more for, 2023
    • Appealing to the health seekers
    • Graph 9: % of consumers who are willing to pay more for healthier-than-regular biscuits, by current financial situation, 2023
    • Graph 10: % of consumers who are willing to pay more for healthier-than-regular biscuits, by generation, 2023
    • Graph 11: % of launches with select claims in sweet biscuits/cookies, 2020-2023
    • Graph 12: % of launches with select claim categories in sweet biscuits/cookies, 2023
    • Graph 13: health features/attributes in sweet biscuits/cookies consumers are willing to pay more for, 2023
    • Graph 14: select health features/attributes in sweet biscuits/cookies consumers are willing to pay more for, by city tier, 2023
    • Graph 15: health features in sweet biscuits/cookies tier-2 city consumers are willing to pay more for, 2023
    • Graph 16: % of launches in sweet biscuits/cookies with select claims, 2020-23
    • Graph 17: % of health-seekers who are willing to pay more for lower sugar content in sweet biscuits/cookies, by age, 2023
    • Graph 18: % of launches in sweet biscuits/cookies with select claims, 2020-23
    • Graph 19: % of launches in sweet biscuits/cookies with select claims, 2020-23
    • Graph 20: % of biscuit/cookies consumers who willing to pay more for 'lower sugar content' in sweet biscuits/cookies, by consumption frequency, 2023
    • Graph 21: % of launches with natural claims in biscuits/cookies, 2020-23
    • Graph 22: % of launches with an 'all-natural product' claim in biscuits/cookies, 2020-23
    • Graph 23: % of consumers who are willing to pay more for select health features/attributes in sweet biscuits/cookies, by consumption frequency, 2023
    • Graph 24: % of consumers who are willing to pay more for higher protein content in sweet biscuits/cookies, 2023
    • Graph 25: % of launches with 'high-/added-protein' claim in biscuits/cookies, 2020-23
    • Graph 26: % of consumers who are willing to pay more for weight management benefits in sweet biscuits/cookies, by consumer segments based on consumption frequency and city tier, 2023
    • Premiumise with indulgence
    • Graph 27: % of consumers who are willing to pay more for more-indulgent-than-regular biscuits, by select generation and city tier, 2023
    • Graph 28: indulgent features/attributes in sweet biscuits/cookies that consumers are willing to pay more for, 2023
    • Graph 29: % of consumers who are willing to pay more for select indulgent features/attributes in sweet biscuits, 2023
    • Graph 30: top five textures in sweet biscuits/cookies, 2020-23
    • Graph 31: % of consumers who are willing to pay more for crunchier texture in sweet biscuits/cookies, by consumer segments based on consumption frequency, 2023
    • Graph 32: % of consumers who are willing to pay more for munchable/smaller biscuit sizes in sweet biscuits/cookies, 2023
    • Dive into hot beverage pairings
    • Graph 33: consumers who eat 5+ types of sweet biscuits/cookies with hot tea made from milk, by city tier, 2023
    • Graph 34: types of sweet biscuits/cookies consumed with hot tea made from milk, by region, 2023
    • Graph 35: types of sweet biscuits/cookies consumed with green tea, 2023
    • Graph 36: types of sweet biscuits/cookies consumed with plain milk/malt drinks, 2023
    • Graph 37: consumers who consume marie biscuits with hot coffee made from milk, by city tier, 2023
    • Graph 38: types of sweet biscuits/cookies consumed with hot coffee made from milk, 2023
  4. appendix

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