2021
0
Thailand Table and Cooking Sauces Market Report 2021
2022-01-14T06:02:48+00:00
REP673B5492_E095_43E5_B93C_7F48AC714E46
2195
146824
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Report
en_GB
There is opportunity to improve the better-for-you image of sauces by accentuating naturalness and creating sensorial excitement with novelty flavours.Pimwadee Aguilar, Associate Director Food & Drink - Thai Consumer…

Thailand Table and Cooking Sauces Market Report 2021

£ 2,195 (Excl.Tax)

Report Summary

There is opportunity to improve the better-for-you image of sauces by accentuating naturalness and creating sensorial excitement with novelty flavours.

Pimwadee Aguilar, Associate Director Food & Drink – Thai Consumer

Table of Contents

  1. executive summary

    • Market context
    • What consumers want and why
    • Graph 1: top five table and cooking sauce innovations of interest, 2021
    • Opportunities
    • Competitive landscape
    • Mintel predicts
  2. key trends

    • Health and wellness take centre stage
    • Graph 2: share of table and cooking sauces that featured claims linked to clean labelling, 2018-21
    • Graph 3: share of table and cooking sauces that feature selected claims linked to sugar, fat, and sodium reduction, 2018-21
    • The experience economy
    • Convenience stands out
  3. consumer insights

    • Usage of table and cooking sauces
    • Graph 4: usage of table and cooking sauces, 2021
    • Graph 5: daily usage of table and cooking sauces, by age, 2021
    • Graph 6: daily usage of table and cooking sauces, by region, 2021
    • Four segments of table and cooking sauce consumers
    • Graph 7: table and cooking sauce attitude index, by segment, 2021
    • Graph 8: table and cooking sauce attitude index, by segment, 2021
    • Graph 9: table and cooking sauce attitude index, by segment, 2021
    • Graph 10: table and cooking sauce attitude index, by segment, 2021
    • Interest in innovations
    • Graph 11: table and cooking sauce innovations of interest, 2021
    • Graph 12: table and cooking sauce innovations of interest, by segment, 2021
    • Graph 13: table and cooking sauce innovations of interest, by segment, 2021
    • Graph 14: table and cooking sauce innovations of interest, by age, gender and parental status, 2021
    • Graph 15: table and cooking sauce innovations of interest, by age, working situation, 2021
    • Graph 16: table and cooking sauce innovations of interest, by monthly income and parental status, 2021
    • Graph 17: table and cooking sauce innovations of interest, by age and gender, 2021
    • Value-adding opportunities
    • Graph 18: attributes consumers are willing to pay more in table and cooking sauces, by segment, 2021
    • Graph 19: features in table and cooking sauces which consumers are willing to pay more for, 2021
    • Graph 20: features of table and cooking sauces which consumers are willing to pay more for, 2021
    • Graph 21: consumers willingness to pay more for eco-friendly packaging, by living area, 2021
    • Graph 22: consumer willingness to pay more for convenient packaging, by age, 2021
    • Graph 23: features of table and cooking sauces which consumers are willing to pay more for, by age and gender, 2021
  4. market applications

    • Opportunity 1: boost health credentials through naturalness
    • Graph 24: table and cooking sauce launches, by share of vegetarian and vegan claims, 2018-21
    • Opportunity 2: create excitement with flavour innovations
    • Graph 25: top 10 flavour components in table sauces, 2020-21
    • Opportunity 3: make sauces clean and convenient
    • Graph 26: table and cooking sauce launches, by minus claims, 2020-21
  5. appendix

    About the report

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