India Tea and Coffee Market Report 2022
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Premiumisation, quality and functional benefits are key themes that will drive tea and coffee innovations in the Indian market.Anamika Banerji, Research Analyst - Food and Drink, India…

India Tea and Coffee Market Report 2022

£ 2,195 (Excl.Tax)

Report Summary

Premiumisation, quality and functional benefits are key themes that will drive tea and coffee innovations in the Indian market.

Anamika Banerji, Research Analyst – Food and Drink, India

Table of Contents


    • Key issues covered in this Report
    • Mintel predicts

    • The tea and coffee culture is evolving in India
    • Holistic health and wellness come into focus
    • Graph 1: factors considered to be important when shopping for food, 2021
    • Consumers seek value for money
    • Graph 2: effect of the situation in Ukraine on household's finances, 2022
    • Graph 3: top five ways in which consumers save money on food and drink, 2022
    • Ethics and environment become a priority
    • Graph 4: % of tea launches with ethical and environmental claims, 2019-22

    • Graph 5: % of response to "Do you usually drink hot coffee and/or hot tea?", 2022
    • Graph 6: tea and coffee launches as a share of hot beverage launches, 2017-22
    • Graph 7: factors that are important when choosing tea and coffee, 2022
    • Opportunities for hot tea
    • Graph 8: attitudes towards tea and coffee, by age, 2022
    • Graph 9: behaviour related to tea and coffee, by age, 2022
    • Graph 10: attitudes towards tea, 2022
    • Graph 11: agreement with the statement "Tea is an important part of my daily routine", by age, 2022
    • Graph 12: consumption of select tea varieties at home, by age, 2022
    • Up the ante in coffee with quality and premiumisation
    • Graph 13: attitudes towards coffee, 2022
    • Graph 14: agreement with the statement "High quality coffee is worth paying more for", by region, 2022
    • Graph 15: consumption of specialty coffee at home and out of home (café/restaurant), by region, 2022
    • Graph 16: "Strong-flavoured coffee appeals to me", total vs consumers who agree to select attitude statement, 2022
    • Ingredients and health benefits of interest
    • Graph 17: willingness to pay more for select ingredients in tea/coffee, 2022
    • Graph 18: willingness to pay more for tea/coffee with select health benefits, 2022
    • Graph 19: top 10 functional health benefits in tea and coffee, 2019-22
    • Graph 20: functional claims in tea and coffee launches, 2019-22

    • Tea and coffee can offer holistic wellbeing
    • Engage with consumers by offering new flavours and formats
    • Differentiate products with ethical and environmental claims

    About the report

    This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.


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    India Consumer 2024 Sample Cover

    Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.

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