Foster functional beauty ingredients by highlighting their benefits and promoting long-term skin health to propel the growth of ingredient-led skincare.
Chayapat Ratchatawipasanan, Senior Beauty and Personal Care Analyst
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Thai men are embracing a more sophisticated approach to grooming, with polished looks inspired by K-Pop stars. These stylish, high-maintenance trends have gained momentum, with one third of...
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The Thai beauty market is undergoing a significant transformation, driven by consumer preferences for products that offer tangible skin health benefits. Hydration, brightening and enhancing skin barrier function...
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The beauty and grooming service industry in Thailand is undergoing a dynamic transformation, driven by evolving consumer preferences and technological advancements. Thai consumers are increasingly prioritising personalised beauty...
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This Report offers an in-depth exploration of the unique beauty preferences and purchasing behaviours of the Gen Z demographic in Thailand. This content is essential for beauty brands...
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