Focus on dialling up taste appeal, but also balance health and environmental credentials to charm consumers towards dairy alternative products.
Pimwadee Aguilar, Associate Director Food & Drink – Thai Consumer
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Mintel’s 2024-25 Global Outlook on Sustainability: A Consumer Study is designed to help you understand what brands and companies should prioritise in order to educate consumers and ensure...
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High consumer interest in protein continues to present opportunities for both animal and plant-based protein food products.Pimwadee Aguilar, Associate Director Food & Drink - Thai Consumer ...
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Customise sweet bakery offerings by gender, prioritise freshness and tap into the health-conscious market with premium features and BFY breakfast options.Pimwadee Aguilar, Associate Director Food & Drink...
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Driven by Gen Z, Thais have swayed towards omnivorous diets, creating new opportunities for plant-based food, meat and dairy alternatives and novel protein sources.Rashmika Khanijou, Research Analyst ...
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Most Thais want to be active to improve their weight, but face challenges. Active enthusiasts look for VMS and meal replacements to level up their routine, while those...
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Grow as a staple for satiety with a health/indulgence balance, unlock new occasions beyond downtime and trigger trial through functionality and global flavours.Rashmika Khanijou, Research Analyst ...
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