Thailand has one of the highest pet ownership rates in the APAC region, presenting substantial opportunities in this growing market. With increasing urbanisation and a rising number of cat owners, the demand for innovative cat food products has surged. This shift has also broadened the industry’s focus beyond traditional dog-centric offerings, driving new developments in pet food.
Fuelled by humanisation, pet owners are becoming more aware of their pets’ mental wellbeing and longevity. Plant-based options, sustainable features and insect protein are also promising advancements in Thai pet products.
Purchase this Report to understand more about the preferences and behaviour of Thai pet owners, discover key value drivers in pet foods and uncover the pet-specific opportunities for cats and dogs.
Emotional wellbeing, longevity and sustainability are essential drivers of value in pet food, appealing to both new and existing pet owners alike.
Phurisa Phagudom, Research Analyst – Food and Drink, Thailand
This report studies the Thai pet food market. This includes different types of pet food, ranging from dry food, wet food, raw meat food, supplements, snacks & treats and home-cooked food.
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