2020
0
The Thai Beauty Shopper Market Report 2020
2021-02-10T16:02:15+00:00
REP9F652EA2_1C7C_4774_BF1C_3F573DFF7358
2195
134140
[{"name":"Consumers and Trends","url":"https:\/\/store.mintel.com\/industries\/consumers-trends"},{"name":"Beauty and Cosmetics","url":"https:\/\/store.mintel.com\/industries\/beauty-personal-care\/beauty-cosmetics"}]
Report
en_GB
Consumers are taking both a functional and an emotional approach when it comes to beauty shopping, which calls for a response from beauty retailers. Sirinar Puppachat, Beauty & Personal…

The Thai Beauty Shopper Market Report 2020

£ 2,195 (Excl.Tax)

Report Summary

Consumers are taking both a functional and an emotional approach when it comes to beauty shopping, which calls for a response from beauty retailers.

Sirinar Puppachat, Beauty & Personal Care Analyst

Table of Contents

  1. executive summary

    • Market context
    • What consumers want and why
    • Opportunities
    • Competitive landscape
    • Mintel predicts
  2. Key trends

    • Graph 1: forecast of % value growth in facial skincare, 2014-2022
    • Graph 2: forecast of % value growth in colour cosmetics, 2014-2022
    • Graph 3: consumer spending in beauty products and toiletries in the past 12 months, May 2020-August, 2020
  3. key drivers

    • Graph 4: Thai consumers' financial situation, July 2020
  4. global trends and how they are playing out in thailand

    • Consumer insights

      • Graph 5: purchase channel by beauty product category, July 2020
      • Graph 6: source of beauty information, July 2020
      • Graph 7: beauty purchase consideration factors, July 2020
      • Graph 8: beauty shopping budget by age and gender, July 2020
      • Consumer segment #1: the Tight Budget Shoppers
      • Graph 9: beauty shopping channels of the Tight Budget Shoppers, July 2020
      • Graph 10: the Tight Budget Shoppers' purchases at the convenience store, July 2020
      • Graph 11: the Tight Budget Shopper facial skincare usage, July 2020
      • Graph 12: beauty launches in flexible sachet by sub-category, Aug 2017-Jul 2020
      • Graph 13: attitudes of Tight Budget Shoppers, July 2020
      • Graph 14: the Tight Budget Shopper source of beauty information, July 2020
      • Consumer segment #2: the Beauty Maintenance Shoppers
      • Graph 15: attitudes of the Maintenance Beauty Shoppers towards facial skincare, July 2020
      • Graph 16: the Beauty Maintenance Shoppers' shopping channels by sub-category, July 2020
      • Graph 17: attitudes and behaviour of the Maintenance Beauty Shopper, July 2020
      • Graph 18: the Maintenance Beauty Shopper source of beauty information before purchasing, July 2020
      • Consumer segment #3: the Beauty Enthusiast
      • Graph 19: attitudes of the Beauty Enthusiast, July 2020
      • Graph 20: the Beauty Enthusiast beauty purchase consideration factors, July 2020
      • Graph 21: the Beauty Enthusiast facial skincare product usage, July 2020
      • Graph 22: the Beauty Enthusiast source of beauty information, July 2020
      • Graph 23: the Beauty Enthusiast shopping channel by sub-category, July 2020
      • Graph 24: the Beauty Enthusiast beauty purchases from CVS by sub-category, July 2020
      • Graph 25: attitudes of the Beauty Enthusiast, July 2020
    • market application

      • Opportunities for beauty retailers
      • Opportunity for product innovations
      • Opportunities for communications/marketing
      • Who's innovating
      • Global innovations
    • BOARDROOM CHECKLIST

      About the report

      This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

      Market

      Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

      Consumer

      Mintel’s proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

      Brand/Company

      Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

      Data

      Market reports provide appendices of data to support the research and insight produced. Our databooks are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

      Below is a sample report, understand what you are buying.

      Click to show report
      Thai Consumer Sample Report Cover

      Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.

      Trusted by companies. Big and small.

      Want to speak to us directly?

      Contact us with your enquiry and our expert global team can help.

      Get in touch