2022
9
US The Changing Face of Healthcare Market Report 2022
2022-12-07T03:06:59+00:00
OX1100383
3695
158250
[{"name":"Healthcare and Medical","url":"https:\/\/store.mintel.com\/industries\/health-wellbeing\/healthcare-medical"}]
Report
en_GB
“Most consumers regard the healthcare system as at least somewhat trustworthy, giving healthcare and insurance providers the opportunity to re-examine the way they connect with patients. Despite digital advances in…

US The Changing Face of Healthcare Market Report 2022

£ 3,695 (Excl.Tax)

Report Summary

“Most consumers regard the healthcare system as at least somewhat trustworthy, giving healthcare and insurance providers the opportunity to re-examine the way they connect with patients. Despite digital advances in healthcare, consumers still want a traditional healthcare experience that provides comprehensive health so that they feel empowered and in control of their health and wellness journey.”

–   Dorothy Kotscha, Health Analyst

This report discusses the following key topics:

  • Trust within the healthcare system and how that has changed over the past 12 months
  • What consumers consider to be reliable sources of health-related information and how social media impacts the way consumers digest health and wellness information
  • Where consumers prefer to receive non-emergency care
  • Consumer expectations for the ideal healthcare experience and how that has changed in light of the COVID-19 pandemic
  •  Consumer sentiment toward health and wellness monitoring including interest in technology to monitor health and the concerns that come with increased technological use

Table of Contents

  1. Overview

    • What you need to know
      • This Report looks at the following areas
        • Definition
          • Market context
          • Executive Summary

              • Top takeaways
                • Market overview
                  • Figure 1: Healthcare outlook, 2022-27
                • Opportunities and challenges
                  • Healthcare largely remains an in-person business
                    • Figure 2: Select ideal health experience factors, 2022
                  • Consumers consider trying additional alternative healthcare solutions
                    • Figure 3: Select non-emergency health services usage, 2022
                  • Consumers are listening to more than just their doctor
                    • Figure 4: Credible information sources, 2022
                  • Key consumer insights
                  • Snapshot of US Healthcare

                    • Healthcare spending is expected to remain robust
                      • Figure 5: Total US spending on health care goods and services, at current prices, 2017-27
                    • The majority of consumers rely on employer-provided healthcare coverage
                      • Figure 6: Percent of Americans with specified types of health insurance, 2017-20
                      • Figure 7: ACA enrollment, 2015-20
                  • Market Factors

                    • The Inflation Reduction Act of 2022 ushers in modest healthcare reforms
                      • Economic instability may erode trust in the healthcare system
                        • Supply chain disruptions and increased demand for medication continue to plague healthcare industry
                          • Aging population will put additional strain on the healthcare system
                            • Figure 8: Select non-emergency health services usage (NET), 2022
                          • Retail health locations are rethinking brick-and-mortar strategy
                          • Competitive Strategies and Market Opportunities

                            • Tech partnerships provide a layer of convenience for virtual appointments
                              • Figure 9: Health Tap Instagram post, 2022
                            • Remote work mindset may influence preference for virtual healthcare options
                              • Figure 10: Select Ideal health experience, by work-from-home status 2022
                            • Build relatable engagement on social media platforms
                              • Figure 11: Changes in select healthcare trust, 2022
                            • Consumers expect transparency and official sources of information
                              • Figure 12: Select credible information sources, trended 2020-22
                            • Health brands connect with consumers through podcast series
                              • Figure 13: Pfizer Instagram post, 2021
                          • The Healthcare Consumer – Fast Facts

                            • Medical professionals provide reliable healthcare information
                              • Honesty and expertise are the key to connecting with patients
                                • Focus on optimizing the in-office healthcare experience
                                  • Health monitoring can give patients a greater sense of control over their health
                                  • Trust in Healthcare

                                    • The healthcare system is mostly trustworthy, but there’s room for improvement
                                      • Figure 14: Trust in the healthcare system, 2022
                                    • Connect with women to build trust
                                      • Figure 15: Trust in the healthcare system, by gender, 2022
                                    • Trust comes with age
                                      • Figure 16: Trust in the healthcare system, by generation, 2022
                                    • Hispanic consumers feel disconnected from the healthcare system
                                      • Figure 17: Trust in the healthcare system, by generation, 2022
                                    • Employment situation shapes healthcare perceptions
                                      • Figure 18: Trust in the healthcare system, by employment status, 2022
                                  • Changes in Trust

                                    • Trust in traditional healthcare platforms is strained
                                      • Figure 19: Changes in healthcare trust, 2022
                                    • Social media creators garner more trust among young and middle-aged consumers
                                      • Figure 20: Changes in healthcare trust, social media creators, 2022
                                    • Helping younger consumers navigate nuanced insurance plans will build trust
                                      • Figure 21: Changes in health insurance trust in health insurance providers, by generation, 2022
                                      • Figure 22: Aflac Instagram post 2022
                                  • Credible Information Sources

                                    • Medical professionals are still the go-to for credible health information
                                      • Figure 23: Credible information sources, 2022
                                    • Gen Z finds credibility outside the doctor’s office
                                      • Figure 24: Select credible information sources, Gen Z, 2022
                                      • Figure 25: Betterfly Instagram post, 2022
                                    • Setting matters when connecting with Black consumers
                                      • Figure 26: Select credible information sources, Black consumers, 2022
                                  • Building Trust in Healthcare

                                    • Honesty tops expertise and experience
                                      • Figure 27: Trustworthiness factors, 2022
                                    • Millennials value sustainability, innovation and diversity
                                      • Figure 28: Trustworthiness factors, Millennials, 2022
                                    • Multicultural consumers look for transparency and expertise
                                      • Figure 29: Trustworthiness factors, by race and Hispanic origin, 2022
                                      • Figure 30: Health in Her HUE Instagram post, 2022
                                  • Health Services Usage

                                    • Consumers want to keep healthcare in the exam room, but are interested in bringing it home
                                      • Figure 31: Non-emergency health services usage, 2022
                                    • Usage and interest in mental health services remains high
                                      • Figure 32: Non-emergency mental health services usage, by generation, 2022
                                  • Ideal Healthcare Experience

                                    • Consumers want the basics done well
                                      • Figure 33: Ideal health experience, 2022
                                    • Offer a wider range of appointment options to meet generational preferences
                                      • Figure 34: Select ideal health experience, by generation, 2022
                                    • Black consumers have unique needs for healthcare experiences
                                      • Figure 35: Select ideal health experience, by Black consumers, 2022
                                  • Attitudes toward Health Monitoring

                                    • Consumers want to take control of their health through health monitoring
                                      • Figure 36: Attitudes toward health monitoring, 2022
                                    • Health monitoring sees universal appeal
                                      • Figure 37: Attitudes toward health monitoring, by age, 2022
                                  • Appendix – Data Sources and Abbreviations

                                    • Data sources
                                      • Consumer survey data
                                        • Abbreviations and terms
                                          • Abbreviations
                                          • Appendix – The Market

                                              • Figure 38: Total US spending on health care goods and services, at inflation-adjusted prices, 2017-27
                                              • Figure 39: ACA enrollment, by age, 2016-20
                                              • Figure 40: Percent of Americans who are uninsured, 2017-20
                                              • Figure 41: Number of people enrolled in Original Medicare, by specific type of plan, 2013-20
                                              • Figure 42: Distribution of Medicare enrollees, by age, 2013-20
                                              • Figure 43: Number of people enrolled in Medicare Part D (prescription drug plans), by source of coverage, 2013-20
                                              • Figure 44: Number of people enrolled in Medicare Supplement Insurance (Medigap), 2013-20
                                              • Figure 45: Number enrolled in Medicare hospital/medical plans, by age, 2015-20
                                              • Figure 46: Number of people enrolled in Medicare hospital/medical plans, by type of plan, 2013-20
                                          • Appendix – The Consumer

                                            • Asian consumers see value in health technology
                                                • Figure 47: Select attitudes toward health monitoring, by Asian consumers, 2022
                                              • Health professionals considered most credible sources for health-related information
                                                • Figure 48: TURF Analysis – Credible information sources, 2022
                                              • In-person and convenience part of ideal healthcare scenario
                                                • Figure 49: TURF Analysis – Ideal healthcare experience, 2022
                                                • Figure 50: Table – TURF Analysis – Ideal healthcare experience, 2022
                                              • Methodology

                                              About the report

                                              This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

                                              Market

                                              Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

                                              Consumer

                                              Mintel’s proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

                                              Brand/Company

                                              Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

                                              Data

                                              Market reports provide appendices of data to support the research and insight produced. Our databooks* are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

                                              *databooks not available with UK B2B Industry reports.

                                              Below is a sample report, understand what you are buying.

                                              Click to show report
                                              2024 Sample Consumer Cover

                                              Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.

                                              Trusted by companies. Big and small.

                                              Want to speak to us directly?

                                              Contact us with your enquiry and our expert global team can help.

                                              Get in touch