Discover the future trends in the global biscuits, cookies and crackers market with Mintel’s Future Of report. The report identifies the key consumer and industry trends that will impact the global biscuit industry over the next five years.
The most important upcoming trends in biscuits are analysed and succinctly presented alongside relevant insights from Mintel’s consumer data. So you can understand how consumer demands will change and identify future innovation and growth opportunities.
This report also presents Mintel’s analysts’ pick of the most innovative and inspirational launches in biscuits, cookies and crackers. Understanding the future of the biscuit industry has never been so easy.
This report was written by Jolene Ng. Jolene is a Senior Global Food & Drink analyst based in Singapore, specialising in bakery, packaged meals and snack category. Prior to Mintel, Jolene has brand marketing experience in global CPG companies and flexible packaging manufacturer, predominantly in food and drinks industry.
Crackers need a modern makeover. Explore new biscuit rituals and highlight the positives of ultra-processed ingredients.
Jolene Ng
Senior Food and Drink Analyst
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