"The category's strategy will centre around fibre, tailoring innovation to generational needs and adjusting the composition of chocolate ingredients."
Jolene Ng, Principal Analyst
Discover the future trends in the global biscuits, cookies and crackers market with Mintel’s Future Of report. The report identifies the key consumer and industry trends that will impact the global biscuit industry over the next five years.
The most important upcoming trends in biscuits are analysed and succinctly presented alongside relevant insights from Mintel’s consumer data. So you can understand how consumer demands will change and identify future innovation and growth opportunities.
This report also presents Mintel’s analysts’ pick of the most innovative and inspirational launches in biscuits, cookies and crackers. Understanding the future of the biscuit industry has never been so easy.
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