The Future of Chocolate, Sugar and Gum Confectionery is a global market report that covers the latest innovations and consumer trends across the global confectionery market in 2024. Our global future of report identifies evolving areas, consumer attitudes, and important advances expected across regions like EMEA, APAC, and the Americas over the next five years and beyond.
The confectionery market has faced a number of challenges in the past year. Inflation in major markets drove prices up for all confectionery. The situation was exacerbated in chocolate confectionery because of the price of cocoa. However, sugar confectionery continues to flourish in an era of ‘sugar reduction’.
Premium chocolate continues to be a major component of the category. It has transformed from an exclusive, hard-to-find product to a supermarket staple, and a lucrative category for multinationals and private label brands. Consumers appreciate premium chocolate, but do not rely only on branded products, which highlights an opportunity for private label.
For a number of reasons, smaller-sized chocolate products are well-positioned to become popular in the future. Portion control will be back as an element of healthy dieting and eating. At the same time, forces within the category are driving up prices. Consumers will see affordable, smaller bars as the best option.
This is just a snapshot of the Future of Confectionery, to learn more about future innovations and challenges facing the market, purchase our full report. Readers of this report may also be interested in A Year of Innovation in the Chocolate Confectionery Market 2023 or A Year of Innovation in the Gum and Sugar Confectionery Market 2023.
This report, written by Marcia Mogelonsky, Director of Insight, delivers in-depth commentary and analysis to highlight global confectionery market trends and add expert context to the numbers.
Confectionery will skirt myriad challenges – from ingredient shortages and inflation to the ‘ultra-processed’ debate – by banking on indulgence and nostalgia.
Marcia Mogelonsky
Director of Insight
Mintel is the world’s leading market intelligence agency. We show you how consumers think today and tomorrow. As a trusted partner to industry leaders, we deliver game-changing insights to businesses across the globe, fuelling their marketing and innovation strategies that will shape the future.
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