2022
9
UK Attitudes towards Pub Catering Market Report 2022
2022-11-04T03:05:57+00:00
OX1100527
2995
157219
[{"name":"Consumer Attitudes","url":"https:\/\/store.mintel.com\/industries\/consumers-trends\/consumer-attitudes"},{"name":"Foodservice","url":"https:\/\/store.mintel.com\/industries\/foodservice"}]
Report
en_GB
“Although going to a pub for a meal continues to be a national pastime, the rising cost of living has made it harder for people to justify visiting regularly. This…

UK Attitudes towards Pub Catering Market Report 2022

$ 2,995 (Excl.Tax)

Description

The UK Attitudes Towards Pub Catering Market Report provides comprehensive information on the changes in the frequency of dining out at pubs, consumers’ perceptions of leading pubs, and the impact of the cost of living on the pub catering market. This report covers the UK pub catering market size, market forecast, market segmentation and trends in the UK pub and dining out market.

 

Current Landscape of the UK Pub Catering Market

The cost of living crisis has impacted the pub catering market, with pub diners cutting back on the frequency of their pub visits over the past year due to the financial squeeze. This will challenge pubs to offer higher-quality experiences that deliver value-for-money menus. Larger operators in the pub and dining out market can work to justify higher price points by developing tastier dishes that mimic well-presented food often served in independents.

 

Pub Catering Market Share and Pub Grub Industry Trends

The pub catering market relies on diners who engage with the brand and share their experience with others. However, the pub grub industry is increasingly threatened by consumers who are tempted to replace pub dining with competitive socialising experiences that the leisure sector offers.

An elevated pub dining experience is expected to help pub diners feel excited about heading out to a pub for a rare treat. For example, more operators are likely to tap into the increasingly popular competitive socialising trend by offering access to activities such as shuffleboard and interactive darts.

  • 38% of UK adults have eaten an evening meal at a pub at least once a month in 2022.
  • 47% of consumers who eat meals at pubs do so with their friends.
  • 77% of UK adults agree that promotions would encourage them to eat at pubs/bars.
  • 68% of consumers agree that the rising cost of living has made eating at pubs/bars less appealing.

 

Future Trends in the UK Pub Catering Market

Healthfulness will be a key trend for the pub and dining out market to harness. Pubs that offer food and soft drink pairings, hot drinks, and healthier meat-free takes on traditional dishes will most likely appeal to the TeePartialism (drinking less alcohol) and flexitarian (eating less meat) trends driven by 18-34 year olds.

To discover more about the UK Attitudes Towards Pub Catering Market Report 2022, read our UK Fast Casual Restaurants Market Report 2021, or take a look at our extensive Foodservice Market Research.

 

Quickly Understand

  • The impact of the rising cost of living on the pub catering market.
  • Changes in participation in and frequency of dining in pubs.
  • How the pub and dining out market can appeal to different visitor groups, ranging from young groups of friends to solo diners.
  • How the pub grub industry can adapt their food menus to encourage more visits.
  • Consumers’ attitudes towards pub catering experiences and food menus.
  • Consumers’ perceptions of leading pub catering brands.

 

Covered in this Report

Brands: Toby Carvery, Wetherspoon, Slug & Lettuce, Beefeater, Greene King and Harvester, Snug Bar, Hank’s Dirty, Kerridge’s Bar & Grill, New World Trading Company, Pizzeria.
Products: Freshly prepared meals sold in public houses.

 

Expert Analysis from a UK Foodservice Specialist

This report, written by Trish Caddy, a leading analyst in the Foodservice sector, delivers in-depth commentary and analysis to highlight current trends in the UK pub catering market and add expert context to the numbers.

Although going to a pub for a meal continues to be a national pastime, the rising cost of living has made it harder for people to justify visiting regularly. This will challenge pubs to offer higher-quality experiences, which could include tapping into the increasingly popular competitive socialising trend, to help pub diners feel excited about heading out to a pub/bar and encourage them to spend more time there.”

Trish Caddy - Research Analyst

Trish Caddy
Senior Foodservice Analyst

 

Table of Contents

  1. Overview

      • Key issues covered in this Report
        • Products covered in this Report
        • Executive Summary

            • The outlook for pub catering
              • Now
                • Next
                  • Future
                    • The market
                      • Polarised spending in pub catering…
                        • Figure 1: Leisure spending, 2022
                      • …with older pub diners driving premium experiences
                        • Figure 2: Preferred pub/restaurant responses to rising costs, by age, 2022
                      • Companies and brands
                        • Wetherspoon most-used brand in the last year
                          • Figure 3: Key metrics for selected brands, 2022
                        • The consumer
                          • Daytime pub dining not yet back to pre-pandemic levels
                            • Figure 4: Changes in frequency of visits to EAT during the day, 2019-22
                          • Subdued growth as Britons moderate evening dining
                            • Figure 5: Changes in frequency of visits to EAT in the evening, 2019-22
                          • Drop in pub breakfast and lunch occasions from 2019
                            • Figure 6: Changes in pub meal occasions, 2018-22
                          • Shareable dishes will appeal to younger pub diners
                            • Figure 7: Pub dining companions, 2022
                          • 18-34s driving TeePartialism and flexitarian lifestyles
                            • Figure 8: Key factors when visiting pubs/bars to eat, 2022
                          • Deals much needed to suit various budgets
                            • Figure 9: Attitudes towards pub catering, 2022
                        • Issues and Insights

                          • Impact of cost-of-living crisis on pub catering
                            • Consumer behaviour within the pub catering market is polarised
                              • Fewer people are visiting pubs for breakfast/brunch and lunch
                                • Still, pub caterers play a big role in offering respite
                                  • Decoding the polarisation of calorie labelling on pub menus
                                    • Feelgood experiences of pub dining
                                      • Catering to pub diners who take pleasure in eating and drinking
                                        • Eating with others at a pub/bar is good for emotional wellbeing
                                        • Market Drivers

                                          • Polarised spending in pub catering…
                                            • Figure 10: Leisure spending, 2022
                                          • …with older pub diners driving premium experiences
                                              • Figure 11: Preferred pub/restaurant responses to rising costs, by age, 2022
                                            • Inflation is the key concern for consumers and brands…
                                              • …and despite government support, energy prices are still a major concern…
                                                • Rising interest rates mean that the pressure will move up to middle- and higher-income households
                                                  • High inflation and rising interest rates will weigh down the post-COVID recovery
                                                    • Consumer spending power will be curbed
                                                      • Unemployment is at a near-50 year low
                                                        • Consumers’ financial wellbeing has fallen from the highs of 2021…
                                                          • Figure 12: Household financial wellbeing index, 2016-22
                                                        • …and most people are feeling the effects of price rises
                                                        • Launch Activity and Innovation

                                                          • Gastropubs more accessible than ever
                                                            • Chef-led pubs gaining traction
                                                              • Pop-ups are good for trialling new dining concepts
                                                                • Bundle deal pricing strategy
                                                                  • Premiumising non-core menu items
                                                                  • Brand Research

                                                                      • Brand map
                                                                        • Figure 13: Attitudes towards and usage of selected brands, 2022
                                                                      • Wetherspoon most-used brand
                                                                        • Figure 14: Key metrics for selected brands, 2022
                                                                      • Pub brands attract people from all socio-economic backgrounds
                                                                        • Figure 15: Usage of brands in the last 12 months, by socio-economic group and household income, 2022
                                                                      • Younger generations are core users
                                                                        • Figure 16: Usage of brands in the last 12 months, by generation, 2022
                                                                      • Brand attitudes: opportunities to enhance healthy perceptions
                                                                        • Figure 17: Attitudes, by brand, 2022
                                                                      • Brand personality: brands are considered accessible
                                                                        • Figure 18: Brand personality – Macro image, 2022
                                                                      • Brand personality: Slug & Lettuce is most cool
                                                                        • Figure 19: Brand personality – Micro image, 2022
                                                                    • Frequency of Visiting Pubs

                                                                      • Daytime pub dining not yet back to pre-pandemic levels
                                                                        • Figure 20: Changes in frequency of visits to EAT during the day, 2019-22
                                                                      • Subdued growth as Britons moderate evening dining
                                                                          • Figure 21: Changes in frequency of visits to EAT in the evening, 2019-22
                                                                      • Pub Meal Occasions

                                                                        • Drop in pub breakfast and lunch occasions from 2019
                                                                          • Baby Boomers have reduced their usage
                                                                            • Snacking occasions in pubs/bars up from 2019
                                                                              • Figure 22: Changes in pub meal occasions, 2018-22
                                                                          • Dining Companions

                                                                            • Romantic pub menus will appeal to affluent couples
                                                                              • Shareable dishes will appeal to younger pub diners
                                                                                • Figure 23: Pub dining companions, 2022
                                                                              • Catering to solo diners creates an inclusive environment
                                                                                • Parents and grandparents favour alternative dining styles
                                                                                    • Figure 24: Key factors when visiting pubs/bars to eat, by diners with children as companions, 2022
                                                                                  • Target working consumers with on-premise drinks
                                                                                    • Figure 25: Key factors when visiting pubs/bars to eat, by diners with colleagues as companions, 2022
                                                                                • Ways to Encourage Visits

                                                                                  • 18-34s driving TeePartialism and flexitarian lifestyles
                                                                                      • Figure 26: Key factors when visiting pubs/bars to eat, 2022
                                                                                    • Food and drink pairing options broaden pub catering appeal – TURF analysis
                                                                                        • Figure 27: TURF Analysis – Attitudes towards pub catering, 2022
                                                                                    • Pub Catering Attitudes

                                                                                      • Younger pub diners are divided on calorie labelling
                                                                                          • Figure 28: Attitudes towards pub catering, 2022
                                                                                        • Deals much needed to suit various budgets
                                                                                            • Figure 29: Attitudes towards pub catering, 2022
                                                                                          • Competitive socialising’s food offering threatens pub catering
                                                                                              • Figure 30: Attitudes towards pub catering, 2022
                                                                                            • Pub catering offers respite to many
                                                                                              • Figure 31: Attitudes towards pub catering, 2022
                                                                                            • Pub diners favour the quality of independently owned pubs
                                                                                              • Figure 32: Attitudes towards pub catering, 2022
                                                                                            • Scope for pub caterers to cross over to grocery
                                                                                              • Figure 33: Attitudes towards pub catering – CHAID – Tree output, 2022
                                                                                          • Perceptions of Various Pub Catering Menus

                                                                                            • Value for money and sociability are top-of-mind for many….
                                                                                              • …boding well for sharing menus and themed food nights
                                                                                                • Figure 34: Correspondence analysis of perceptions of various pub catering menus, 2022
                                                                                              • Festive menus divide opinion
                                                                                              • Appendix – Data Sources, Abbreviations and Supporting Information

                                                                                                  • Abbreviations
                                                                                                    • Consumer research methodology
                                                                                                      • TURF analysis methodology
                                                                                                        • Figure 35: Table – TURF Analysis – Attitudes towards pub catering, 2022
                                                                                                      • Correspondence analysis methodology
                                                                                                        • Figure 36: Attitudes towards pub catering, 2022
                                                                                                      • CHAID analysis methodology
                                                                                                        • Figure 37: Attitudes towards pub catering – CHAID – Table output, 2022

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