The UK Finance Brand Overview Market Report 2022 identifies consumers’ attitudes towards a variety of financial services brands, how much consumers trust brands in the UK financial market, and the impact of inflation on UK payment markets. This report covers the UK finance market size, market forecast, market segmentation and UK finance industry trends.
Barclays, MoneySavingExpert, PayPal, Visa, Post Office, Mastercard, Compare the Market, MoneySuperMarket, Santander, Nationwide Building Society, Aviva, AA Insurance, Direct Line, Lloyds Bank, Apple Pay, Moneybox, Monzo, AJ Bell YouInvest, Newcastle Building Society, Starling Bank, Klarna, Revolut, PayPal Credit, Wealthify, Many Pets, First Direct, Nutmeg, Petplan, Shawbrook Bank, Hargreaves Landsdown, Bupa, Americsn Express, NS&I, Co-op Insurance, Waggel, Animal Friends, Co-operative Bank, Halifax, Churchill, Legal & General, Tesco Bank, Atom Bank, Zopa, and more.
Our UK finance data shows that brands in the financial services are still struggling to fully convince consumers that they reward loyalty, despite regulation attempting to help existing consumers get better treatment.
Going forwards, according to UK finance statistics, consumers will be more conscious of fairness and equality in how financial services brands treat their customers, indicating a way in which brands can stand out from others.
Our UK finance data predicts that consumers are set to face some difficult choices over the coming months with energy bills rising, inflation, and interest rates set to creep upwards.
Financial services brands will come to the fore over this period, with a huge responsibility to help consumers as much as possible. Our trends in the economy analysis shows that brands will widen their reach, while price comparison sites’ reputation for helping to save money will encourage greater usage in UK payment markets.
Following our UK finance data findings, brands that are seeking to improve their environmental credentials in the UK financial market will need to invest in communication strategies to ensure that consumers are aware of the lower impact that their services have.
One of the UK finance industry trends are robo-investment platforms, which are showing signs of potential growth over the coming years.
Read on to discover more details or take a look at all of our UK Financial Services Market Research.
This report, written by Richard Hopping, a leading household and brand analyst, delivers in-depth commentary and analysis to highlight current trends in the UK financial market 2022 and add expert context to the numbers.
Financial services brands will play an increasing role in consumer lifestyles as the cost of living rises, inflation bites and as interest rates continue to creep upwards. Brands with an existing helpful reputation, such as MoneySavingExpert and price comparison sites, have an opportunity to reach new consumers during this period, while other brands like Post Office and Nationwide will enhance their image by ensuring that consumers still have access to branch-based banking services.
Richard Hopping
Director of Household Care Insights
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