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- UK Cheese Market Report 2023
UK Cheese Market Report 2023
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Stay ahead of the curve and secure future growth for your business with Mintel’s UK Cheese Market Report 2023. Our full report is packed with consumer-led market intelligence, the latest trends and consumer behaviours affecting the UK cheese industry. Get a 360° view of the market including market size, market share, and a five year forecast.
Below, we’ve handpicked the key insights analysed in the full report and summarised the core topics.
Despite falling volume sales, rising prices have propelled rapid value growth in the UK cheese market. This growth is forecast to continue, and Mintel forecasts that value sales will reach £4.5 billion by 2028.
UK cheese consumption remains high, with around nine in ten people eating or using it regularly. Cheddar remains the nation’s favourite cheese. Its affordability and scope for trading down helped it to gain market share in the income squeeze.
During the ongoing cost of living crisis, own-label cheese has massively increased its market share. However, as household finances begin to recover, there will be an opportunity for encouraging trading up. Many shoppers are keen to buy more specialty cheeses, continental varieties and branded options over own-label. A spotlight on flavour and how to make the most of it will not go amiss to boost relevance, with half of cheese buyers wanting tips on bringing out the taste of favourite cheeses.
Sustainability has taken a backseat for many amid the income squeeze, however, a longer-term uptick is predicted. This fuels interest in vegetable-led dishes, opening up opportunities also for cheese, with around two-fifths of buyers keen on more tips for using these dairy products in vegetable-based dishes. Many cheese brands offer recipe ideas online, but ensuring that these reach shoppers is crucial to fully capitalise on this opportunity.
This report, written by Richard Caines, a leading Food and Drink analyst, delivers in-depth commentary and analysis to highlight current trends in the UK Cheese market and add expert context to the numbers.
Real income growth will bring about more trading up opportunities in cheese. Adult snacking and cheese’s versatility as an ingredient will continue to support sales.
Mintel is the world’s leading market intelligence agency. We show you how consumers think today and tomorrow. As a trusted partner to industry leaders, we deliver game-changing insights to businesses across the globe, fuelling their marketing and innovation strategies that will shape the future.
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