Stay ahead of the curve and future-proof your business with Mintel’s UK Dishwashing Products Market Report 2023. Our full report is packed with consumer-led market intelligence, the latest trends and consumer behaviours affecting your industry. Get a 360° view of the dishwashing products market including market size, share and forecasted growth to help you align your business strategy with the needs of your audience.
Below, we’ve handpicked the key insights analysed in the full report and summarised the core topics.
The cost-of-living crisis is causing many consumers to change their behaviours to try and save as much money as possible. The dishwashing products market is not immune to this behavioural change. Consumers taking a more considered approach to using dishwashers and savvy shopping habits have challenged the market
As previously discussed, consumers are looking to try and reduce their usage of dishwashing products, which has the potential to contribute towards limited growth in sales over the next five years. However, changing behaviours will provide opportunities. Products that help conserve water and boost energy efficiency are best-placed to drive future growth in the category.
This report covers leading brands Finish, Fairy, Ecover, Crystale, Surcare, deatiling sales and market share for each, as well as launch activity and product innovation across the category.
To learn how to connect with your audience, purchase our full UK Dishwashing Products Market Report 2023. Discover lucrative innovation opportunities to help your business grow during times of financial uncertainty.
This report, written by Richard Hopping, a leading household care analyst, delivers in-depth commentary and analysis to highlight current trends in the dishwashing products market and add expert context to the numbers.
The performance of the hand dishwashing segment has prevented the overall market from slipping into decline. More considered usage of the dishwasher, combined with savvy shopping habits, has significantly impacted sales of the higher value machine dishwashing product segment. Growth opportunities still exist though, and consumer concerns around water consumption and energy efficiency will provide brands offering dishwasher detergents and ancillary products the chance to get ahead of competitors.
Richard Hopping
Director of Household Care Insights, EMEA
Mintel is the world’s leading market intelligence agency. We show you how consumers think today and tomorrow. As a trusted partner to industry leaders, we deliver game-changing insights to businesses across the globe, fuelling their marketing and innovation strategies that will shape the future.
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