This Market Dynamics report features market data extracted from Mintel’s UK Laundry Detergents, Fabric Conditioners and Fabric Care Market Report 2025. Giving you direct access to key market information and analysis from our category experts. This report is ideal for those looking for a topline summary of the UK fabric care market. The full report is available to purchase here.
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THE MARKET
- Snapshot – market size and forecast
- A decline in financial wellbeing could impact spending
- Graph 1: the financial wellbeing index, 2016-25
- Energy prices will impact cycle use, and therefore product expectations
- With bigger machines come bigger laundry loads
- Slow fashion trends present opportunities in the category
- Wellbeing benefits can influence the category
- Inflation and NPD drive consistent growth in the laundry and fabric care category
- Specialist products are contributing to growth
- Market size and forecast for laundry detergents, fabric conditioners and fabric care
- Graph 2: market size and forecast for laundry detergents, fabric conditioners and fabric care, 2019-30
- Fabric care growth powered by laundry reduction trends
- Wonder Wash propels Persil’s market share
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THE CONSUMER
- Laundry frequency and product usage
- Family life drives laundry frequency
- Graph 3: laundry frequency (daily), by age of children in household, 2025
- Cater to parents’ laundry behaviours
- Powdered detergents gain popularity
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APPENDIX
- Market definition
- The market
- Forecast methodology
- Forecast methodology – fan chart
- Market size and forecast – at constant and current prices
- Market forecast and prediction intervals (value)
- Market segmentation
- Market share – laundry detergents
- Market share – fabric conditioners and fabric care
- The consumer
- Consumer research questions
- Consumer research methodology
- UK generation groups
- Other data source methodologies
- Mintel Spark
- Abbreviations
About Mintel Market Dynamics
Mintel’s Market Dynamics reports are built from Mintel’s robust market size data. We pair these comprehensive market statistics with unparalleled market intelligence to offer deep insights into the dynamic landscapes of key markets across the world.
Created by our team of expert analysts, Market Dynamics connects the dots between market forecasts, consumer sentiment, and brand innovations to give you the full story of how your market is evolving and what your next move should be.
How can Market Dynamics help your brand?
- Gain immediate strategic clarity with quality market data and forecasts.
- Understand the ‘why’ behind industry trends with world-class human insight.
- Plot your next move with analysis of the competitive landscape and product launch activity.
- Uncover opportunities and unlock your growth potential with analyst recommendations.
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