2026
9
UK Hair Colourants – Market Dynamics 2026
2026-01-27T12:00:25+00:00
REP1AF0EAC4_8383_4BF2_B0EA_C48383BBF20A_MARKET_DYNAMICS
495
190657
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Report
en_GB
The hair colourants market will struggle to grow, as consumers prioritise hair health. However, increasing spend among engaged consumers can protect category value. Georgia Stafford, Beauty & Personal Care Analyst…
UK
Haircare and Styling
simple

UK Hair Colourants – Market Dynamics 2026

This Market Dynamics report features market data taken from Mintel’s UK Hair Colourants Market Report 2026. Giving you direct access to key market information and analysis from our category experts. This report is ideal for those looking for a topline summary of the UK hair colourants market. The full report is available to purchase here.

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  1. THE MARKET

    • Snapshot – market size and forecast
    • Offset the mixed impact of financial uncertainty by engaging higher spenders
    • Graph 1: the financial confidence index, 2009-25
    • Tax changes’ impact on salons and hair colourants
    • Take sustainability cues from salon colour to avoid consumers dropping out of the category
    • How BPC trends will affect the hair colourants category
    • Allergy-safe colourant products hold market potential
    • Offset a slow growth rate with a focus on hair health
    • Lean into savvy shopping behaviours to protect demand
    • Market size and forecast of at-home hair colourants
    • Graph 2: market value forecast for hair colourants, 2019-2030
    • Explore novel marketing strategies to disrupt the hair colourant category
    • Graph 3: share of retail value sales of at-home hair colourants, by brand, 2023-25
    • Boost grocers’ competitiveness
  2. THE CONSUMER

    • The next wave of hair colour trends
    • Drive spending amongst blondes
  3. PRODUCT, INNOVATION AND MARKETING

    • Grey hair colourants can help recruit new users
    • Engage with social media trends to reach new users
    • Lean into savvy behaviours to protect brand share
    • Clairol’s Colourstrong Permanent Hair Colour is a best-in-class example of innovation
  4. APPENDIX

    • Market definition
    • The market
    • Forecast methodology
    • Forecast methodology – fan chart
    • Market size and forecast of hair colourants
    • Market forecast and prediction intervals
    • Channels to market
    • Market share
    • The consumer
    • Consumer research questions
    • Consumer research methodology – EMEA
    • Repertoire analysis methodology
    • UK generation groups
    • Advertising
    • Advertising spend on at-home hair colourants, by media type
    • Advertising spend on at-home hair colourants, by advertiser
    • Advertising spend on at-home hair colourants, by product category minor
    • Other data source methodologies
    • Nielsen Ad Intel coverage
    • Abbreviations
    • Abbreviations and terms

About Mintel Market Dynamics

Mintel’s Market Dynamics reports are built from Mintel’s robust market size data. We pair these comprehensive market statistics with unparalleled market intelligence to offer deep insights into the dynamic landscapes of key markets across the world.

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