2025
9
UK Fruit Juice, Juice Drinks and Smoothies – Market Dynamics 2025
2025-07-23T12:00:53+00:00
REP19454AC1_9CC7_4C22_B0E8_59CB3598BF31_MARKET_DYNAMICS
495
184910
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Report
en_GB
Category inflation and the income squeeze have prompted widespread changes to habits. Hydration and fermented ingredients hold potential for elevating health. Sam Fryers, Research Analyst Market Definitions This Report examines…
UK
Juices and Smoothies
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UK Fruit Juice, Juice Drinks and Smoothies – Market Dynamics 2025

Category inflation and the income squeeze have prompted widespread changes to habits. Hydration and fermented ingredients hold potential for elevating health.

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  1. MARKET DYNAMICS

    • Market size
    • Price rises and tight budgets have hit market volumes
    • Graph 1: value and volume sales of fruit juice, juice drinks and smoothies, 2019-25
    • Continued pressure from competing drinks
    • Market forecast
    • Inflation will drive value growth…
    • …as volumes stall
    • Rising real incomes will stem volume decline
    • Headwinds endure
    • Market segmentation
    • Orange price rises take a toll on fruit juice
    • Graph 2: value sales of fruit juice, juice drinks and smoothies, by segment, 2023-25
    • Graph 3: volume sales of fruit juice, juice drinks and smoothies, by segment, 2023-25
    • Juice drinks steal a march
    • Market share
    • Own-label loses volume share in fruit juice in 2024/25
    • Graph 4: retail sales of leading brands in fruit juice, by value, 2022/23-2024/25
    • Innocent gains further share in juice
    • Juice drink brands post mixed performances
    • Graph 5: retail sales of leading brands in juice drinks, by value, 2022/23-2024/25
    • Stalwarts lose share, better-for-you challengers gain ground
    • Innocent recovers in smoothies in 2024/25
    • Graph 6: retail sales of leading brands in smoothies, by value, 2022/23-2024/25
    • Mockingbird Raw Press among the star performers in smoothie segment
    • Market drivers
    • Real wage growth continues, but many consumers are still catching up
    • Graph 7: CPI inflation rate and total pay growth rate, 2021-25
    • Subdued financial wellbeing drives trading down
    • Graph 8: the financial wellbeing index, 2016-25
    • Consumer confidence for the year ahead weakened in 2024
    • Graph 9: the financial confidence index, 2016-25
    • Two in three try to eat always or mostly healthily
    • Graph 10: how often people try to eat healthily, 2019-25
    • Scrutiny of UPFs affects consumers’ drinks choices
    • Government measures on HFSS food and drink slow to roll out
    • A largely exempt category can benefit from HFSS restrictions
    • Poor orange harvests drive price rises
    • Graph 11: CPI annual rate of fruit/vegetable juices, waters and other soft drinks, 2019-25
    • DRS postponed until 2027
  2. WHAT CONSUMERS WANT AND WHY

    • Changes in purchasing of fruit juice, juice drinks or smoothies
    • Nearly three in four buyers have changed purchasing habits of fruit juice/juice drinks/smoothies
    • Graph 12: how consumers’ buying habits of fruit juice, juice drinks or smoothies have changed in the last 12 months, 2025
    • Three in four buyers have changed purchasing habits
    • How consumers would prefer brands respond to rising fruit prices
    • Recipe changes and price rises vie for preference as response to rising fruit prices
    • Graph 13: how consumers would prefer fruit juice/juice drink/smoothie brands responded if the cost of fruit went up, 2025
    • Behaviours related to fruit juice, juice drinks and smoothies
    • Fermented and hydrating ingredients have a role to play in better-for-you space
  3. APPENDIX

    • Market forecast data and methodology
    • Value market size and forecast: total fruit juice, juice drinks and smoothies, 2019-30
    • Volume market size and forecast: total fruit juice, juice drinks and smoothies, 2019-30
    • Market forecast and prediction intervals (value)
    • Market forecast and prediction intervals (volume)
    • Forecast methodology
    • Market share
    • UK: retail sales of leading brands in fruit juice, by value, 2022/23-2024/25
    • UK: retail sales of leading brands in fruit juice, by volume, 2022/23-2024/25
    • UK: retail sales of leading brand owners in fruit juice, by volume, 2022/23-2024/25
    • UK: retail sales of leading brands in juice drinks, by value, 2022/23-2024/25
    • UK: retail sales of leading brands in juice drinks, by volume, 2022/23-2024/25
    • UK: retail sales of leading brand owners in juice drinks, by value, 2022/23-2024/25
    • UK: retail sales of leading brand owners in juice drinks, by volume, 2022/23-2024/25
    • UK: retail sales of leading brands in smoothies, by value, 2022/23-2024/25
    • UK: retail sales of leading brands in smoothies, by volume, 2022/23-2024/25
    • UK: retail sales of leading brand owners in smoothies, by value, 2022/23-2024/25
    • UK: retail sales of leading brand owners in smoothies, by volume, 2022/23-2024/25
    • Report scope and definitions
    • Market definition
    • Abbreviations and terms
    • Consumer research methodology
    • Nielsen Ad Intel coverage
Download Report Summary

This Market Dynamics report features market data extracted from Mintel’s UK Fruit Juice, Juice Drinks and Smoothies Market Report 2025. Giving you direct access to key market information and analysis from our category experts. This report is ideal for those looking for a topline summary of the UK juice market. The full UK report is available to purchase here.

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