2022
9
UK Leisure Review Market Report 2022
2021-12-25T03:02:18+00:00
OX1049087
2195
146519
[{"name":"Leisure Time","url":"https:\/\/store.mintel.com\/industries\/leisure-time"}]
Report
en_GB
“A successful COVID-19 vaccination programme has enabled the release of pent-up demand for social leisure in the second half of 2021, despite some consumers remaining cautious about infection risks. Continued…

UK Leisure Review Market Report 2022

£ 2,195 (Excl.Tax)

Description

The UK Leisure Review report identifies consumer attitudes towards out-of-home leisure, innovation in leisure services, and post-lockdown recovery in the UK. This market report covers the market size, market forecast, market segmentation and industry trends for the Leisure Time market in the UK.

 

Current Market Landscape

With the vast majority of online adults saying the COVID-19 pandemic has changed their leisure behaviours and preferences, the post-crisis market will be very different to the one that preceded it, with the biggest shifts being towards local and outdoor activity and a tightening of social circles.

  • 75% of adults say the COVID-19 pandemic has changed their leisure behaviours and preferences.
  • Spending on out-of-home leisure increased by 20% between 2014 and 2019.
  • 39% of online adults were still spending less on leisure and entertainment in December 2021 than they were before the onset of the pandemic, while only 12% were spending more.

While COVID-19 has been reshaping leisure market demand, it has brought change to the supply side too as operators innovated to maintain their connections with customers while venues were closed. Many of these new models will become permanent and create more efficient, immersive and engaging experiences.

 

Future Market Trends in Leisure Review 

The biggest threat to the market’s full recovery is the return of virus control restrictions imposed in response to new COVID-19 variants, to which all segments remain highly vulnerable. Operators consider vaccine passports potentially fatal for their business but customers see them as a price worth paying to keep venues open.

The biggest threat to the market’s full recovery is the return of virus control restrictions imposed in response to new COVID-19 variants, to which all segments remain highly vulnerable. Operators consider vaccine passports potentially fatal for their business but customers see them as a price worth paying to keep venues open.

Read on to discover more details or take a look at all of our UK Leisure market research.

Quickly understand

  • The continuing impact of COVID-19 on the out-of-home leisure market.
  • Variations between market segments in the pace of post-lockdown recovery.
  • The importance of innovation in leisure service and provision.
  • Changes in leisure preferences resulting from experience of the pandemic.
  • Consumer attitudes towards continuing COVID-19 safety measures, including vaccine passports.

Covered in this report

Sectors: Eating and drinking (dine-in, takeaway, home delivery, restaurants, coffee shops, sandwich shops, roadside catering, hotel catering, pubs, bars), health and fitness activities (sports participation, private health, fitness clubs, public leisure centres, swimming pools), live entertainment (music concerts, festivals, performing arts, spectator sports), gambling (land-based gambling, online gaming, betting), visitor attractions, cinemas, nightclubs, tenpin bowling, escape rooms, crazy golf.

Expert analysis from a specialist in the field

This report, written by Buddy Lo, a leading analyst in the Technology sector, delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.

A successful COVID-19 vaccination programme has enabled the release of pent-up demand for social leisure in the second half of 2021, despite some consumers remaining cautious about infection risks.

Continued protection against new virus variants should enable a full market recovery by 2023, although businesses will need to adapt to post-pandemic changes in leisure preferences as consumers seek new experiences, prioritise their physical and mental wellbeing and are happier spending more time either in or close to their homes.

David Walmsley - Research AnalystDavid Walmsley
Senior Leisure Analyst

Table of Contents

  1. Overview

    • Key issues covered in this Report
    • COVID-19: market context
    • Economic and other assumptions
    • Products covered in this Report
  2. Executive Summary

    • Impact of COVID-19 on leisure
      • Figure 1: Short-, medium- and long-term impact of COVID-19 on out-of-home leisure*, 2020-25
    • The market
    • Market reopening sparks rapid recovery
      • Figure 2: Market size forecast for the UK leisure industry*, 2016-26
    • Britons quick to return to their favourite haunts
      • Figure 3: Leisure market* value, by segment, 2021 (est)
    • COVID changes leisure behaviours
      • Figure 4: Post-pandemic working from home intentions, 2021
    • Supply-side shortages add to price pressures
    • Companies and brands
    • Emergency measures accelerate innovation
    • The consumer
    • Drinkers and diners fastest to return
      • Figure 5: Participation in leisure activities, 2021
    • COVID creates new demand for local and outdoor leisure
      • Figure 6: Changes in leisure habits, 2021
    • Leisure lockdowns shrink our social circles
      • Figure 7: Post-COVID changes in social leisure habits, 2021
    • Leisure interests shift towards self-improvement
      • Figure 8: Future leisure preferences, 2021
    • Vaccine passports the lesser of two evils
      • Figure 9: Leisure attitudes, 2021
  3. Issues and Insights

    • How will COVID change our leisure lives?
    • Lockdown leisure makes it okay to be alone
  4. Market Size and Performance

    • Vaccine success saves leisure operators’ lives
      • Figure 10: Short-, medium- and long-term impact of COVID-19 on out-of-home leisure*, 2020-25
    • Pandemic pulls plug on prolonged period of growth
      • Figure 11: Market value of out-of-home leisure*, 2016-21
  5. Market Forecast

    • Recovery ready to gather pace
      • Figure 12: Market forecast for UK leisure industry*, 2016-26
    • Market drivers and assumptions
      • Figure 13: Key drivers affecting Mintel’s market forecast, 2017-26
    • Forecast methodology
  6. Market Segmentation

    • Brits rush back to doing what they love
      • Figure 14: Out-of-home* leisure market growth, by segment, 2020-21
    • Eating out
    • Restaurants and pubs constrained by closures and caution
    • Home delivery here to stay
    • Gambling
    • Retail gamblers make rapid return
    • Remote gambling shows its resilience
    • Health and fitness
    • Sports participation finds growth on the doorstep
    • Health and fitness clubs set for hybrid approach
    • Leisure centres and swimming pools struggle to stay afloat
    • Live entertainment
    • Music concerts and festivals target full calendar in 2022
    • Spectator sports kick on with major events
    • Nightclubs threatened by certification moves
    • Arts and culture
    • Cinema revival relies on blockbusters’ return
    • Visitor attractions short on capacity and tourists
    • Performing arts can build on livestream success
      • Figure 15: Leisure market value, by segment, 2016-21
  7. Market Drivers

    • COVID crisis changes leisure behaviours
    • Consumer caution outlasts lockdowns
      • Figure 16: Concern over risk of exposure to COVID-19, November 2020-November 2021
    • Staying home gives way to staying local
      • Figure 17: Post-pandemic working from home intentions, 2021
    • Health and wellbeing attract more attention
      • Figure 18: Impact of COVID-19 on exercise habits and attitudes, 2021
    • Consumer confidence to be tested by inflation
      • Figure 19: Consumer confidence*, 2011-21
    • Supply-side pressures threaten higher prices
      • Figure 20: Percentage of businesses finding vacancies more difficult than usual to fill, by sector, 2021
    • Government support keeps shows on the road
    • Sustainability climbs the post-pandemic agenda
      • Figure 21: Concern among Gen Z about the environment, by gender, 2020
  8. Launch Activity and Innovation

    • Social entertainment wins more friends
    • Hybrid models bring high street leisure home
    • Experimental experiences point to a more immersive future
    • Still great outdoors
    • New technologies bring slicker service
  9. Leisure Activities

    • Diners and drinkers fastest to return
      • Figure 22: Participation in leisure activities, 2021
    • More physical activities gain female appeal
      • Figure 23: Future interest in leisure activities, 2019 and 2021
  10. Leisure Habits

    • Staying local, staying outside, staying safe
      • Figure 24: Post-COVID changes in leisure habits, 2021
    • Wellbeing focus plots great escapism
      • Figure 25: Future interest in leisure activities, by interest in health- and wellbeing-oriented leisure, 2021
  11. Social Leisure

    • Turning inwards to our closest leisure circles
      • Figure 26: Post-COVID changes in social leisure habits, 2021
    • We want to be alone?
      • Figure 27: Changes in social leisure habits among 16-24 year olds, 2021
  12. Leisure Interests

    • Self-improvement comes to the fore
      • Figure 28: Future leisure preferences, 2021
    • Parents promoting healthier habits
      • Figure 29: Future leisure preferences, by parental status, 2021
  13. Leisure Attitudes

    • Vaccine passports a price worth paying
      • Figure 30: Leisure attitudes, 2021
    • Young will need affordable luxury
      • Figure 31: Leisure attitudes, by age, 2021
  14. Appendix – Data Sources, Abbreviations and Supporting Information

    • Abbreviations
    • Consumer research methodology
  15. Appendix – Central Forecast Methodology

    • Market forecast and prediction intervals
      • Figure 32: Forecast of leisure market* value, 2021-26
    • Market drivers and assumptions
      • Figure 33: Key drivers affecting Mintel’s market forecast, 2021-26
    • Forecast methodology

About the report

This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

Consumer

Mintel’s proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Data

Market reports provide appendices of data to support the research and insight produced. Our databooks* are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

*databooks not available with UK B2B Industry reports.

Below is a sample report, understand what you are buying.

Click to show report
2024 Sample Consumer Cover

Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.

Trusted by companies. Big and small.

Want to speak to us directly?

Contact us with your enquiry and our expert global team can help.

Get in touch