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"From regional East Asian noodles to irresistible snacks, the UK's summer dining trends of 2026 are setting the stage for tomorrow's supermarket bestsellers."
Trish Caddy, Associate Principal - Foodservice
Mintel’s bi-annual Menu Trends Report delves into the UK foodservice market, exploring menu trends across various eateries, including full-service restaurants, limited-service restaurants (QSRs like coffee shops, fast food outlets and takeaways), pubs and bars.
This edition identifies five key cuisine trends shaping the Spring/Summer 2026 season. We leverage a combination of data sources for these insights, including:
By combining data from both foodservice and retail sectors, along with social media trends and industry innovation, this Report provides a comprehensive view for both foodservice operators and food manufacturers.
Regional Noodles: Chinese and Taiwanese cuisines already have strong penetration in the UK, creating a large platform for more regional and specialist dishes to emerge.
Regional Asian noodles are moving from authentic, specialist dishes into simplified, scalable formats for mass consumption in the UK, including instant noodles.
The first Mintel Market Intelligence report was published over 50 years ago. Since then, we have provided our unique insights and understanding of consumers, innovation and global markets to thousands of customers worldwide. Here’s why our customers rely on Mintel:
Curious about how a Market Intelligence report comes together? We like to think of it as building a detailed puzzle. We start with individual pieces: data from consumers, market statistics, industry trends, and online conversations. Then our expert analysts add world-class human insight and industry knowledge. The pieces are assembled to reveal a clear, comprehensive picture of a market.
We use a combination of four main research methods when creating our reports, each adding a valuable perspective:
Each of these four pillars provides a different piece of the puzzle. Consumer research tells us what customers think, desk research provides the factual framework, trade research offers an insider’s view, and social media analysis reveals public sentiment.
Our expert analysts are skilled in weaving these diverse data streams together. They apply a range of quantitative and qualitative analysis techniques to uncover the deeper story, connecting the dots to deliver clear, actionable insights. This comprehensive, multi-layered process is how we transform raw data into a market intelligence report you can trust to inform your most important business decisions.
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