"The future of pet insurance extends beyond claims. Rising costs, AI and preventative care are reshaping how insurers attract, retain and support pet owners."
Thomas Slide, Category Director
Nearly half of UK pet owners do not have insurance, despite the rising cost of veterinary care. The challenge facing insurers is to convince the uninsured of the value that cover can offer at a time when household budgets are under increasing strain.
Pet insurance is no longer just about covering emergencies. AI and digital health tools are enabling insurers to deliver more personalised support, strengthening relationships with pet owners beyond the point of claim.
The next phase of growth will come from making pet insurance part of everyday pet care. As owners increasingly embrace subscriptions, digital tools and proactive health management, insurers have an opportunity to build more frequent and meaningful touchpoints with customers.
Rising financial pressures are making pet owners more selective about insurance. With household budgets stretched and premiums increasing, many consumers are choosing to self-insure, putting greater pressure on insurers to justify both the cost and value of their propositions.
Instant delivery when paying by credit card, invoice orders may take longer
Save 10% when you purchase two reports together.
Save 15% when you purchase three reports together.
Save 20% when your purchase four or more together.
Discount automatically applied in basket
Our research specialists can answer your questions and recommend the reports that best match your business needs.
Contact us
Mintel is really good for getting a handle on a particular category quickly. If we are working on a new business pitch in an area we don’t have much experience in, it’s a brilliant way to get up to speed with what’s going on, what’s changing and what the key trends are in any category.
It’s very rare now that anyone will plough through a 200-page report – that’s why the summaries are really useful. We know they are backed up by a lot of detail, so if you need to go into something in more depth you know the information will be all there for you.
Mintel helps us when we want to know something quickly – it provides fast answers to our questions. If we need to get a view of what’s going on in a particular market it’s very useful.
When carrying out background research, I find Mintel an excellent starting point.
The fact that it covers so many markets is a big plus for me– instead of having to buy specialist products in each area we are interested in, especially when we only require a brief view on a particular market, we can go to Mintel for help as a one-stop shop. I find Mintel a useful and valuable resource.
We have such a great working relationship with Mintel on lots of different levels. As an insight partner, they have helped us to develop our business planning in specific categories as well as supporting our creative process but they’ve also been super helpful with facilitating our events in their inspirational offices near St Paul’s.
They’re an innovative company, with a client-focused team that always delivers.
We’ve found it so useful working more closely with Mintel. They helped support our recent flagship event for our top suppliers by providing a really unique viewpoint on the future of online retailing.
Nick Carroll from their Retail Team was also an excellent panelist, sharing useful and actionable consumer insights. We definitely look forward to working with Mintel again on future projects.
One of the biggest challenges we face is the need to get smart on a business or category real quick.
We are talking to clients who live and breathe their category every day and the expectation is that we will be able to get caught up very quickly, and bring the thinking that can help them.
We need to do that often in a matter of days, so it’s not a small ask. Mintel gives us a very articulate view of category conditions and does so at the speed we need it.
Our research specialists can answer your questions and recommend the reports that best match your business needs.
Contact us
