Providing the most comprehensive and up-to-date information and analysis of the US Pets market including the behaviors, preferences, and habits of the consumer.
The market for pet care products and services benefitted from an influx of new pets acquired during 2020 amid the COVID-19 pandemic. Most segments experienced larger than usual year over year growth; and though pet services such as groomers suffered, the post-pandemic outlook for the overall market is bright. Factors such as a falling birthrate mean pets play an increasingly important role in the lives of young adult owners, and the future is full of opportunities to cater to pet parents who wish to provide their animals with the best possible products and care.
Read on to discover more about America’s Pet Owners consumer market, read our Pet Food – US – 2021 report, or take a look at our other Pets market research reports.
Brands include: PooPrints, Citibank, Veteran’s First Mortgage, Nationwide Pet, Modern Animal, Bond Vet, Small Door Veterinary, Work and Woof, Petfinder.com iheartdogs.com, Raw Threads Athletics, Crown & Paw, Purina, RedRover, Naturo Natural Pet Food, Walmart, Target, Kroger, Safeway, Costco, Sam’s Club, PetSmart, Petco.
This report, written by Kristen Boesel, a leading analyst in the Lifestyles & Leisure sector, delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
The number of households with pets grew in 2020 as people found themselves with more time to dedicate to pet ownership during the pandemic. In a time of uncertainty, pets have provided their owners with comfort, stability and a sense of identity. During the recovery, young adult pet parents will seek ways to include their pets in activities away from home and will relish opportunities to make their pets happy. This presents opportunities for pet brands as well as companies in other sectors to accommodate pet owners and their lifestyles.
Kristen Boesel
Senior Lifestyles Analyst
Mintel is the world’s leading market intelligence agency. We show you how consumers think today and tomorrow. As a trusted partner to industry leaders, we deliver game-changing insights to businesses across the globe, fuelling their marketing and innovation strategies that will shape the future.
Access high-quality market research with every purchase of Mintel’s consumer reports. Here’s what else is included in your report purchase:
From consumer reports to customised growth strategies. We have an option to suit your business requirements.
Find out more£ 5,000 – £ 21,600
Mintel’s 2024-25 Global Outlook on Sustainability: A Consumer Study is designed to help you understand what brands and companies should prioritise in order to educate consumers and ensure...
Find out more£ 3,695
While growth has subsided following a pandemic boom, the pet supplies sector has held its own. The total market will reach $36.6B in 2024, or 4% above 2023...
Find out more£ 495
Pet Food in US by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2023. This market covers packaged, prepared dry and...
Find out more£ 495
Pet Food in US by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2021. This market covers packaged, prepared dry and...
Find out more£ 3,695
“CBD for pets products are one of the newest additions to the cannabis market and are not dissimilar from CBD for people. Issues like regulations complicate the consumer...
Find out more£ 3,695
After two years of sharp price increases and a backdrop of economic uncertainty, the historically resilient pet food market eased back into slow growth in 2024. While some...
Find out more
Mintel helps us when we want to know something quickly – it provides fast answers to our questions. If we need to get a view of what’s going on in a particular market it’s very useful.
When carrying out background research, I find Mintel an excellent starting point.
The fact that it covers so many markets is a big plus for me– instead of having to buy specialist products in each area we are interested in, especially when we only require a brief view on a particular market, we can go to Mintel for help as a one-stop shop. I find Mintel a useful and valuable resource.
When I’m investigating specific sectors I tend to use Mintel reports for their forecasting, which I’ve always found to be very accurate.
They also offer really broad and deep coverage in their reports. They are very, very detailed. For example, we were able to gain insight across a wide range of business areas from just one report, proving that Mintel is excellent value for money.
So overall, it’s the level of detail and the quality of forecasting that really stand out for me.
We use Mintel to inform our thinking and reinforce strategy. If you’re presenting new ideas, it’s essential they are underpinned by robust data and evidence, and clearly rooted in fact.
Mintel gives us all that. It’s a great brand and one that is trusted by clients.
We’ve found it so useful working more closely with Mintel. They helped support our recent flagship event for our top suppliers by providing a really unique viewpoint on the future of online retailing.
Nick Carroll from their Retail Team was also an excellent panelist, sharing useful and actionable consumer insights. We definitely look forward to working with Mintel again on future projects.
Mintel is really good for getting a handle on a particular category quickly. If we are working on a new business pitch in an area we don’t have much experience in, it’s a brilliant way to get up to speed with what’s going on, what’s changing and what the key trends are in any category.
It’s very rare now that anyone will plough through a 200-page report – that’s why the summaries are really useful. We know they are backed up by a lot of detail, so if you need to go into something in more depth you know the information will be all there for you.
From consumer reports to customised growth strategies. We have an option to suit your business requirements.
Find out more
