US Approach to Health Management Market Report 2023
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With rising costs of healthcare, overall management of health materialises through desires of proactivity, practicality, and personalisation. David Hamlette - Research Analyst, Health & Wellbeing…

US Approach to Health Management Market Report 2023

£ 3,695 (Excl.Tax)


Stay ahead of the curve and future-proof your business with Mintel’s US Health Management Market Report 2023. Our full report is packed with consumer-led market intelligence, US health management trends, and consumer behaviours affecting your industry. Get a 360° view of the US health management industry including market share, health management industry market size, and a growth forecast to help you align your business strategy with the needs of your audience.

Below, we’ve handpicked the key insights analysed in the full report and summarised the core topics.

Topics Analysed in this Report

  • A detailed outlook on the US health management industry, including market drivers and expert insights.
  • Illnesses experienced by the US population in the past eight months.
  • Sources of treatment when sick or healthy.
  • US Health Management Trends: Usage, interests and reasons for usage of self-diagnostics.
  • Attitudes and behaviours towards health management and health products.
  • How your business can tap into opportunities to increase your share in the US health management industry.

An Overview of the US Health Management Industry

Shortages of physicians are putting pressure on the US healthcare system, especially in keeping up with pressing health needs on an ageing population.

Going forward, virtual healthcare models will help bridge gaps in care, and alleviate some of the disparity effects of healthcare deserts.

Health Management Trends in the US: What Consumers Want and Why

  • The US Health Management Industry Post-Pandemic: Even post-pandemic, consumers are holding on to the importance of proactive health management, and continue to incorporate a multitude of tactics to prevent illness and maintain their overall health. Further advancement of tools and solutions that make proactive care easier and more accessible will help encourage adults to be more forward thinking and empowered when it comes to their health.
  • The Impact of Cost on US Health Management Trends: Although professional medical opinion/diagnosis remains highly valued with 53% of US Americans seeking it, the ever rising cost of healthcare prompts consumers to turn to solutions such as self-diagnostics to save time and money, and avoid going to the doctor. This causes the US health management industry to evolve with value-based care models.
  • Health Management Trends in the US: Retailers can bolster their standing as a credible, trusted resource through in-store expertise and education, as 54% of 35 to 54-year-olds turn to retailers, namely mass and drug, for their health-related needs and purchases.

US Health Management Industry Forecast

  • The role of AI in healthcare will become more prominent, strengthening the need for digital security practices. AI can help brands be more consumer facing, yet security concerns are a barrier to greater adoption. To counter consumer concerns, strategies around encryption and safety protocols to protect sensitive data will need to be put in place.

To learn how to connect with your audience, purchase our US Health Management Market Report 2023 in full. Reveal lucrative innovation opportunities to help your business grow during times of financial uncertainty.

Products and Brands Discussed in this Report

Brands: Vitamin Shoppe, Moonshot for Mankind, Dollar General, DocGo, Kairos, Folx Health, TikTok, Walgreens, Oak Street Health, Mayo Clinic, Babylon Health, Arterys, Ada Health, Bayer, and many more.

Products: COVID-19 tests, blood pressure monitor, blood glucose monitor, allergy tests, vitamin deficiency tests, drug tests, HIV tests, urinary tract infection tests, cholesterol tests, genetics tests, wearable health tech, Ai tech, and many more.

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Expert Insights on the Health Management Industry Market Size

This report, written by David Hamlette, Research Analyst, delivers in-depth commentary and analysis to highlight health management trends in the US and add expert context to the numbers.

With rising costs of healthcare, overall management of health materialises through desires of proactivity, practicality, and personalisation.

David Hamlette, Research Analyst
David Hamlette
Research Analyst – Health & Wellbeing

Table of Contents

    • Key issues covered in this Report
  1. Executive summary

    • Consumer Insights

      • Consumer fast facts
      • Health conditions experienced
      • Graph 1: health conditions experienced in past eight months, trended, 2021-23
      • Graph 2: health conditions experienced in past eight months – common illness, trended, 2019-23
      • Graph 3: select health conditions experienced in past eight months, by gender, 2023
      • Graph 4: health conditions experienced in past eight months, by generation, 2023
      • Purchase channels
      • Graph 5: purchase locations of health products, by age, 2023
      • Graph 6: purchase location of health products, by ethnicity , 2023
      • Sources of treatment
      • Graph 7: select sources of treatment when sick, by race, 2023
      • Graph 8: select sources of treatment when healthy, 2023
      • Graph 9: select sources of treatment when healthy – medical professionals, by gender, 2023
      • Graph 10: select sources of treatment when healthy, by household income, 2023
      • Usage and interest in self-diagnostics
      • Graph 11: usage of diagnostic tests, trended, 2021- 23
      • Graph 12: interest in diagnostic tests, trended, 2021-23
      • Graph 13: usage of diagnostic tests, by gender, 2023
      • Graph 14: interest in diagnostic tests – genetics and allergy test, by age, 2023
      • Reasons for self-diagnostic usage
      • Graph 15: reasoning behind self diagnostic usage, 2023
      • Graph 16: reasoning behind self diagnostic usage, by parental status, 2023
      • Graph 17: reasoning behind self diagnostic usage, by LGBTQ status, 2023
      • Attitudes and behaviors towards health management
      • Graph 18: attitudes and behaviors toward health management, 2023
      • Graph 19: attitudes and behaviors toward health management, by generation, 2023
    • Competitive strategies

      • Launch activity and innovation
      • Marketing and advertising
      • Opportunities
    • The Market

      • Market context
      • Market drivers
      • Graph 20: population aged 21 or older, 2018-23
    • Appendix

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