US Beauty Retailing: In-store and Online Market Report 2023
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Stay ahead of the curve and secure future growth for your business with Mintel’s US Beauty Retailing Market Report 2023. This report gives you a 360° view of the US beauty retail industry and is packed with consumer-led market intelligence, market dynamics and consumer insights.Â
Ongoing economic challenges have led consumers to favour value-driven shopping. Slow but steady growth is forecast over the next five years to 2028. As to be expected due to the economic pressures, price is the most important consideration for US beauty shoppers, however brand name and ingredients are also key considerations. Highlighting that consumers are prepared to pay more for better quality or effectiveness.
Over three-quarters of US beauty retail shoppers agree it is worth the effort to research products before buying them. Brands can facilitate this process and cultivate trust by offering comprehensive product details and comparison tools.
There’s a growing need to represent mature consumers, presenting an opportunity to transform the industry into a more inclusive space. Brands can seize this opportunity by collaborating with mature influencers, serving as an inspiration for consumers who identify with them or aspire to be like them in the future.
Purchase the full report for a complete analysis of the US Beauty Retail market, including an analysis of market dynamics, consumer insights and industry trends. Readers of this report may also be interested in Mintel’s extensive Beauty and Personal Care Reports.
This report, written by Marisa Ortega, a leading retail analyst, delivers in-depth commentary and analysis to highlight current trends in the US beauty retail market and add expert context to the numbers.
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Please Note: All of the figures, graphs, and tables in this sample report have been redacted.