US Families and Technology Market Report 2022
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This report provides comprehensive and current information and analysis of the US Families and Technology market including market size, anticipated market forecast, relevant market segmentation, and industry trends for the Families and Technology market in the US.
The pandemic has given consumers more time to engage with tech devices and digital activities. Kids of all ages are using mobile devices and many appear to be receiving their own smartphones around the age of 10. While YouTube videos and video games can keep kids entertained, the online world also presents threats that today’s parents did not face during their pre-internet childhoods. This means parents may need to be educated about the issues their children may face online.
There are opportunities for more convenient parental controls to be developed, and brands have chances to offer parents greater support as they try to keep their kids safe online.
Read on to discover more about the US Families and Technology consumer market, read our US Evolution of Technology in Consumers’ Lives Market Report 2021, or take a look at our other Electrical Goods Industry Market research reports.
Brands include: Xbox, PlayStation, Amazon Alexa, Google Home, Oculus Quest, Meta (Facebook), YouTube, Verizon, T-Mobile, TikTok, Instagram, Twitter, Reddit, Edge, Bing, Microsoft, Elkjøp, Lenovo, Pony Malta, Bumble, Netflix, Disney+, Raddish, Nike, Chipotle, Gucci, Sims 4, Roblox, VRChat, Gillette, Dove Men + Care, Subaru, Hello Fresh, Nintendo Switch.
This report, written by Kristen Boesel, a leading analyst in the Lifestyles and Leisure sector, delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Though it remains a top concern for parents, the pandemic has resulted in an abundance of screen time for kids. The popularity of YouTube and video games means brands have opportunities to reach kids with strategic ad placements and partnerships. Parents may not be aware of potential threats to their kids online and could use some help monitoring their kids’ locations and digital activities. As consumers’ expectations to be protected and supported come to the forefront in the coming years, consumers will expect tech and social media companies to do more to keep their kids safe online.
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