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- US Grocery Retailing Market Report 2024
US Grocery Retailing Market Report 2024
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Gain fresh consumer-led insights into the US grocery retail market. How can retailers improve the grocery shopping experience for consumers? What factors influence consumer behaviors when grocery shopping? Answer these questions and more with this comprehensive market report.
Due to the importance of groceries, the US grocery retail market is somewhat shielded from broader economic risks and continues to see sales growth. However, escalating costs are squeezing consumers across income levels, prompting changes in shopping habits.
While heightened costs are beginning to ease, many customers don’t feel the full impact yet; more than three in four believe grocers can do more to lower prices. Shoppers who switched to budget-friendly options may stick with them, avoiding retailers that didn’t support their financial or nutritional goals.
Consumers will prefer grocers who focus on the community and planet at large. Now is the time for retailers to lean in to sustainability efforts, with a number of consumers willing to pay more for sustainable grocery options.
Purchase the full report for a complete analysis of the US grocery retail market, including market dynamics and consumer insights. Readers of this report may also be interested in Mintel’s US Online Grocery Retail Market Report.
This report focuses on all retail channels that provide grocery products including traditional supermarkets, warehouse clubs, natural markets, drug stores, dollar stores, and internet retailers.
Groceries are defined as products such as food, beverages, household goods (eg cleaning products, toilet paper, garbage bags), and/or personal care products. The primary focus of the research is on food and beverages.
This report is written by Diana Smith. Diana joined Mintel in 2014, and is Associate Director of Retail & eCommerce. Diana brings a unique background and perspective having previously spent her career in advertising agencies, specializing in media planning and strategy. Diana is naturally curious, highly analytical and enjoys helping clients realize untapped opportunities.
The grocery retail landscape is evolving due to inflation, tech, personalization, and shifting consumer tastes, all shaping the future of grocery shopping.
Diana Smith
Associate Director, Client Advisor – Retail & eCommerce
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