2025
9
US Pizza – Market Dynamics 2025
2025-11-10T02:01:00+00:00
REP360852D8_502F_4EF0_8E22_90D13138CCF1_MARKET_DYNAMICS
495
188976
[{"name":"Pizza","url":"https:\/\/store.mintel.com\/industries\/food\/meals-meal-components\/pizza"},{"name":"Market Dynamics","url":"https:\/\/store.mintel.com\/report-type\/market-dynamics"},{"name":"US","url":"https:\/\/store.mintel.com\/markets\/us-market-research"}]
Report
en_GB
Despite slowing sales in recent years, the pizza category's versatility and broad scope for innovation creates opportunities for growth. John Owen, Associate Director - Food and Retail Market Definitions For…
US
Pizza
simple

US Pizza – Market Dynamics 2025

This Market Dynamics report features market data extracted from Mintel’s US Pizza Market Report 2025. Giving you direct access to key market information and analysis from our category experts. This report is ideal for those looking for a topline summary of the US pizza market. The full report is available to purchase here.

Collapse All
  1. THE MARKET

    • Snapshot – market size and forecast
    • Consumers and the economic outlook
    • Consumer perception of finances not yet recovered from 2022 inflation spike
    • Graph 1: assessment of personal financial situation, 2022-25
    • Inflation remains cool for now
    • Growth slows for retail pizza
    • Market size and forecast of pizza
    • Graph 2: total retail sales and forecast of pizza, at current prices, 2019-30
    • Sales and forecast of pizza at current prices
    • Frozen pizza sales stall as fresher alternatives maintain momentum
    • Graph 3: total retail sales and forecast of pizza, by segment, at current prices, 2019-30
    • Sales and forecast of pizza by segment
    • Private-label and value-priced brands gain in frozen pizza
    • Brand sales and share of frozen pizza
  2. APPENDIX

    • Market definition
    • The market
    • Forecast methodology
    • Forecast methodology – fan chart
    • Sale forecast of pizza at inflation-adjusted prices
    • Sales and forecast of frozen pizza at current prices
    • Sales and forecast of frozen pizza at inflation-adjusted prices
    • Sales and forecast of refrigerated/deli-prepared pizza at current prices
    • Sales and forecast of refrigerated/deli-prepared pizza at inflation-adjusted prices
    • Sales and forecast of pizza kits/components at current prices
    • Sales and forecast of pizza kits/components at inflation-adjusted prices
    • Sales of pizza by channel
    • Company sales and share of pizza
    • Brand sales and share of pizza kits/components
    • The consumer
    • Consumer research questions
    • Consumer research methodology
    • Generations
    • Abbreviations

About Mintel Market Dynamics

Mintel’s Market Dynamics reports are built from Mintel’s robust market size data. We pair these comprehensive market statistics with unparalleled market intelligence to offer deep insights into the dynamic landscapes of key markets across the world.

Created by our team of expert analysts, Market Dynamics connects the dots between market forecasts, consumer sentiment, and brand innovations to give you the full story of how your market is evolving and what your next move should be.

How can Market Dynamics help your brand?

  • Gain immediate strategic clarity with quality market data and forecasts.
  • Understand the ‘why’ behind industry trends with world-class human insight.
  • Plot your next move with analysis of the competitive landscape and product launch activity.
  • Uncover opportunities and unlock your growth potential with analyst recommendations.

£ 495 (Excl.Tax)
  • Download today with instant access
  • Multiple formats provided
  • Translations available
  • Save up to 20% when you purchase multiple reports

Next Starts Here

Whatever your business needs, we have the solution. From market intelligence reports to customised growth strategies.

Learn more

Trusted by global industry leaders

Abacus logo

There is no question that Mintel is the go-to resource for the best quality market research, but I did not think it was an affordable option for Abacus Marketing to consider. As a small marketing agency, we only work with a few new clients each year.

However, we have a very high-end consultative approach to our work, so we really do need a partner like Mintel to provide the big agency experience we are always aiming to deliver. Our clients come from an incredibly diverse range of industry sectors, so we obviously need access to market research reports from a very wide spectrum of marketplaces – and that is precisely what we got.

Stephen Taylor-Brown, Managing Director, Abacus
Epsilon logo

We utilize Mintel Reports, Trends and Comperemedia to mine for insights across the numerous business verticals that Epsilon serves, such as CPG, automotive, telecom, healthcare/pharma, retail and financial services.

By integrating Mintel insight into new business opportunities, we have been able to gain the competitive edge necessary to advance partnerships with global brands and key business players.

For our organization, it’s about depth and breadth. Having one without the other doesn’t enable success in our business.

Virginia Harvey, Secondary Research Manager, Epsilon
VocaLink logo

We use Mintel Reports, mostly for financial services and ecommerce markets, plus a few retail and technology ones.

As a leading payments provider, we value additional insights into consumer behaviour, opinions and trends that are shaping the many different markets we operate in. Mintel is a very good and very quick way for us to obtain those insights.

We use Mintel to get a view on where a particular market is going, which can support us in product development and help us identify opportunities or indeed risks, it is a very useful barometer of a market’s potential.

 

Andrew Neeson, Market Intelligence Manager, VocaLink
Mediacom logo

Mintel is really good for getting a handle on a particular category quickly. If we are working on a new business pitch in an area we don’t have much experience in, it’s a brilliant way to get up to speed with what’s going on, what’s changing and what the key trends are in any category.

It’s very rare now that anyone will plough through a 200-page report – that’s why the summaries are really useful. We know they are backed up by a lot of detail, so if you need to go into something in more depth you know the information will be all there for you.

Pauline Robson, Managing Partner, Mediacom
Deutsch logo

One of the biggest challenges we face is the need to get smart on a business or category real quick.

We are talking to clients who live and breathe their category every day and the expectation is that we will be able to get caught up very quickly, and bring the thinking that can help them.

We need to do that often in a matter of days, so it’s not a small ask. Mintel gives us a very articulate view of category conditions and does so at the speed we need it.

Jeff White, Business Development Director, Deutsch

Next Starts Here

Whatever your business needs, we have the solution. From market intelligence reports to customised growth strategies.

Learn more