This Market Dynamics report features market data extracted from Mintel’s US Prepared Meals Market Report 2025. Giving you direct access to key market information and analysis from our category experts. This report is ideal for those looking for a topline summary of the US prepared meals market. The full US report is available to purchase here.
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MARKET DYNAMICS
- Market context
- Market drivers
- Concern over elevated prices continues to weigh on consumers, and could intensify as trade war ramps up
- Graph 1: top consumer concerns, 2024-25
- Inflation remains cool for now
- Market size and forecast
- Category growth stalls, but bright spots remain
- Retail sales and forecast of prepared meals
- Market segmentation
- Continued modest growth for refrigerated meals and sides partially offsets frozen meals’ weak performance
- Retail sales of prepared meals, by segment
- Graph 2: total retail sales of prepared meals, by segment, at current prices, 2019-30
- Retail sales of prepared meals, by segment
- Market share/brand share
- Little share movement among big competitors as private label continues to gain
- Sales of prepared meals, by company
- All others expand in single-serve frozen meals
- Company and brand share of single-serve frozen meals
- Value for money drives share in multi-serve frozen meals
- Company and brand share of multi-serve frozen meals
- Smaller brands continue to transform the refrigerated meals segment
- Company and brand share of refrigerated meals
- Private label dominates in side dishes
- Company and brand share of side dishes
- Increasing cuisine variety lifts sales of “all other” in shelf-stable meals
- Company and brand share of shelf-stable meals
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INNOVATION AND MARKETING STRATEGIES
- Launch activity and innovation
- Reinventing shelf-stable meals
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APPENDIX
- Market definition
- Consumer research questions
- Consumer research methodology
- Generations
- Abbreviations and terms
- Forecast methodology
- Forecast fan chart methodology
- Sales and forecast of prepared meals at inflation-adjusted prices
- Sales and forecast of single-serve frozen meals at current prices
- Sales and forecast of single-serve frozen meals at inflation-adjusted prices
- Sales and forecast of multi-serve frozen meals at current prices,
- Sales and forecast of multi-serve frozen meals at inflation-adjusted prices
- Sales and forecast of refrigerated meals at current prices
- Sales and forecast of refrigerated meals at inflation-adjusted prices
- Sales and forecast of side dishes at current prices
- Sales and forecast of side dishes at inflation-adjusted prices
- Sales and forecast of shelf-stable meals at current prices
- Sales and forecast of shelf-stable meals at inflation-adjusted prices
- Sales of prepared meals, by channel, at current prices
About Mintel Market Dynamics
Mintel’s Market Dynamics reports are built from Mintel’s robust market size data. We pair these comprehensive market statistics with unparalleled market intelligence to offer deep insights into the dynamic landscapes of key markets across the world.
Created by our team of expert analysts, Market Dynamics connects the dots between market forecasts, consumer sentiment, and brand innovations to give you the full story of how your market is evolving and what your next move should be.
How can Market Dynamics help your brand?
- Gain immediate strategic clarity with quality market data and forecasts.
- Understand the ‘why’ behind industry trends with world-class human insight.
- Plot your next move with analysis of the competitive landscape and product launch activity.
- Uncover opportunities and unlock your growth potential with analyst recommendations.
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