While affordability pressures continue to delay homeownership for many young adults, the resulting extension of the renters lifecycle creates a larger window for carriers to establish relationships through entry-level products, like renters coverage.
While affordability pressures continue to delay homeownership for many young adults, the resulting extension of the renters lifecycle creates a larger window for carriers to establish relationships through entry-level products, like renters coverage. As consumers move through milestones such as purchasing a home, growing a family, or adding vehicles, their insurance needs become more complex – creating opportunities to deepen relationships through bundled products and broader coverage portfolios.
As consumers’ insurance needs evolve, carriers must align acquisition, cross-sell, and retention strategies contextually. The strongest growth opportunities remain balancing affordability-focused messaging with clear demonstrations of value, coverage quality, and service. In an increasingly competitive market, carriers that show up with the right message at the key life stages will be best positioned to build lasting relationships that grow alongside customers’ insurance needs.
We use Mintel to inform our thinking and reinforce strategy. If you’re presenting new ideas, it’s essential they are underpinned by robust data and evidence, and clearly rooted in fact.
Mintel gives us all that. It’s a great brand and one that is trusted by clients.
We’ve found it so useful working more closely with Mintel. They helped support our recent flagship event for our top suppliers by providing a really unique viewpoint on the future of online retailing.
Nick Carroll from their Retail Team was also an excellent panelist, sharing useful and actionable consumer insights. We definitely look forward to working with Mintel again on future projects.
We utilize Mintel Reports, Trends and Comperemedia to mine for insights across the numerous business verticals that Epsilon serves, such as CPG, automotive, telecom, healthcare/pharma, retail and financial services.
By integrating Mintel insight into new business opportunities, we have been able to gain the competitive edge necessary to advance partnerships with global brands and key business players.
For our organization, it’s about depth and breadth. Having one without the other doesn’t enable success in our business.
We use Mintel Reports, mostly for financial services and ecommerce markets, plus a few retail and technology ones.
As a leading payments provider, we value additional insights into consumer behaviour, opinions and trends that are shaping the many different markets we operate in. Mintel is a very good and very quick way for us to obtain those insights.
We use Mintel to get a view on where a particular market is going, which can support us in product development and help us identify opportunities or indeed risks, it is a very useful barometer of a market’s potential.
At Jackman, we believe that powerful strategies are based on human insight. Mintel’s leading-edge reports and insights into consumer attitudes and behaviors are an important input as we develop and execute strategy.
