2025
9
US Wine – Market Dynamics 2025
2026-01-06T12:00:13+00:00
REP04B23E95_31EA_4BD0_ADDE_8D0ACAE5048C_MARKET_DYNAMICS
495
190578
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Report
en_GB
Wine faces challenges from shifting consumer alcohol preferences, but strategic positioning can reveal fresh opportunities and drive renewed interest. Pooja Lal, Research Analyst Market Definitions This Report includes retail sales…
US
Wine
simple

US Wine – Market Dynamics 2025

This Market Dynamics report features market data taken from Mintel’s US Wine Market Report 2025. Giving you direct access to key market information and analysis from our category experts. This report is ideal for those looking for a topline summary of the US wine market. The full report is available to purchase here.

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  1. MARKET DYNAMICS

    • Market context
    • Consumers and the economic outlook
    • Market drivers
    • Tariffs continue to challenge the US wine market
    • Consumer sentiment tumbled for the second consecutive month
    • Graph 1: consumer sentiment index, 2022-25
    • Wine needs a middle-ground
    • Market size and forecast
    • The wine market remains stable but challenged
    • Retail sales and forecast of wine
    • Graph 2: total sales and forecast of wine, at current prices, 2019-30
    • Retail sales and forecast of wine
  2. APPENDIX

    • Market definition
    • Consumer research questions
    • Consumer research methodology
    • Generations
    • Abbreviations and terms
    • Forecast methodology
    • Forecast fan chart methodology
    • The Market
    • Retail sales and forecast of wine, at inflation adjusted prices
    • Retail sales of Wine, by segment
    • Graph 3: total volume sales and forecast of wine, by segment, 2020-2027
    • Retail sales of wine, by segment

About Mintel Market Dynamics

Mintel’s Market Dynamics reports are built from Mintel’s robust market size data. We pair these comprehensive market statistics with unparalleled market intelligence to offer deep insights into the dynamic landscapes of key markets across the world.

Created by our team of expert analysts, Market Dynamics connects the dots between market forecasts, consumer sentiment, and brand innovations to give you the full story of how your market is evolving and what your next move should be.

How can Market Dynamics help your brand?

  • Gain immediate strategic clarity with quality market data and forecasts.
  • Understand the ‘why’ behind industry trends with world-class human insight.
  • Plot your next move with analysis of the competitive landscape and product launch activity.
  • Uncover opportunities and unlock your growth potential with analyst recommendations.

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