2023
0
India What’s Next in Clean Beauty Market Report 2023
2023-04-21T09:01:39+01:00
REP0D808CAE_A960_436B_9B4F_0DD2B3394FB8
2195
162699
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Report
en_GB
Build stronger ingredient narratives and use an eco/ethical approach to grow the clean beauty movement. Broaden appeal by positioning it as ideal for sensitive skin.Tanya Rajani, Senior Beauty &…

India What’s Next in Clean Beauty Market Report 2023

£ 2,195 (Excl.Tax)

Report Summary

Build stronger ingredient narratives and use an eco/ethical approach to grow the clean beauty movement. Broaden appeal by positioning it as ideal for sensitive skin.

Tanya Rajani, Senior Beauty & Personal Care Analyst, India

Table of Contents

  1. executive summary

    • Key issues covered in this Report
    • Graph 1: beauty and personal care launches, by claim category, 2019-23
  2. key trends

    • Clean beauty is an evolving movement in India
    • Graph 2: beauty and personal care launches, by claim category, 2019-23
    • The ingredient narrative is central to clean beauty
    • Graph 3: top three most important factors when choosing a beauty and personal care product, 2021
    • Sustainability initiatives take the lead
    • Graph 4: agreement with the statement "I try to act in a way that is not harmful to the environment", 2022
    • Indian consumers face troublesome skin
    • Graph 5: skincare launches, by sensitive skin claim, 2019-23
  3. what consumers want and why

    • Cater to demand for stronger ingredient narratives
    • Graph 6: top three features associated with clean beauty, 2023
    • Graph 7: top four factors that help consumers trust a beauty and personal care brand, 2023
    • Graph 8: attitudes towards clean beauty, 2023
    • Graph 9: reasons for purchasing BPC products that claim to be clean, 2023
    • Adopting an  eco/ethical approach can open new avenues for clean beauty
    • Graph 10: top three reasons for purchasing BPC products that claim to be clean, 2023
    • Graph 11: attitudes towards keeping the environment safe, 2023
    • Position clean beauty as apt for consumers with sensitive skin
    • Graph 12: barriers to purchasing BPC products that claim to be clean, 2023
    • Graph 13: barriers to purchasing BPC products that claim to be clean, 2023
    • Graph 14: top three barriers for dermacosmetic product usage, 2023
    • Graph 15: types of fragrances used in BPC products, 2023
  4. appendix

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