Seasonal Celebration Foods - UK - May 2019
“The deluge of seasonal foods at these peak times of year makes it more challenging than ever for products to stand out. In this overcrowded space the need to grab shoppers’ attention has prompted a raft of unusual and playful innovation, injecting more fun into the market, appealing to consumers’ experimental natures and sparking conversation.
However, there are plentiful opportunities to create compelling points of difference which remain largely unexplored. Looking to greener packaging solutions would be very timely, seasonal chocolates in particular being notorious offenders for over-packaging.”
– Emma Clifford, Associate Director of Food and Drink Research
This report will look at the following areas:
- The time is right for greener packaging for seasonal celebration foods
- Ethical products can play on the giving and caring messages of Christmas
- Opportunities for more products which prevent and remedy overindulgence
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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