Smart Homes - US - May 2019
Covered in this report
This report will examine the smart home market, top brands in the space, consumer smart home behaviors, consumer perception of smart homes, and consumer attitudes toward smart homes.
This report includes, but is not limited to, smart home hardware and services, including climate control, water management, home security, lighting, entertainment, cleaning, cooking, and home monitoring. Smart TVs are not included.
Smart home products are defined as those that satisfy one of the following criteria:
- Electronic devices that communicate between themselves within the home;
- Devices that can be remotely monitored/controlled using an app or website;
- Devices that adjust operation based on observed behavior.
"The smart home is an all-encompassing term to capture the increasing trend of connected devices in the home. Consumers have more household functions available with the touch of a button or a call to a digital personal assistant. There are numerous options to incorporate smart or connected technology at home, spanning from home security to interior décor, and consumer trends are pointing towards an even more connected home in the future. Companies in the space need to understand the various motivations for consumers to incorporate smart technology or be left behind in a rapidly evolving industry."
- Buddy Lo, Senior Technology Analyst
This Report looks at the following areas:
- Smart home market and brands
- Smart home devices owned and considered
- Smart speaker brands owned and considered
- Smart speaker usage and behaviors
- Consumer attitudes toward smart homes
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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