Snack, Nutrition and Performance Bars - US - April 2017
"The snack, nutrition and performance bars category has turned in solid performance in recent years as consumers have grown more interested in healthier, more nutrient-dense snack foods. Opportunities exist for brands that explore new flavors and textures and that emphasize natural and unprocessed ingredients."
John Owen, Senior Analyst, Food & Drink
This report looks att he following areas:
- Solid growth for category well-aligned with broader trends
- Wide purchase but room for more
- Health factors important, but flavor is essential
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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