Snacking Consumption Habits - Brazil - February 2018
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- food and foodservice
- February 2018
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“Health issues are a great influencer among consumers, who demand more healthful options both during and between meals. However, due to the fierce competition between different snacks categories, in addition to products that offer health benefits, it is essential to develop innovative products in terms of composition, flavor, convenience, and value. Although the economic recession holds consumption of certain products back, it can also be seen as an opportunity for brands to encourage new habits, which can be maintained when the economic situation improves.”
– Marina Ferreira, Food and Drinks Specialist
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