Social Commerce - China - February 2019
US $4,460.00 (Excl.Tax)Excl. Tax Buy Now
“2018 was a banner year for social commerce with the public listing of headline-grabbers Pinduoduo and Mogujie. Major players continue to seek expansion of categories, distribution as well as promotion formats. Consumers on the other hand show great enthusiasm in engaging in all sorts of activities through social commerce platforms. Shoppers enjoy affordable prices, detailed product reviews and recommendations from friends and family, while individual sellers or distributors also gain a sense of ownership and recognition for their online careers. Meanwhile, the consumption desire of male shoppers and older consumers who have long been neglected by traditional ecommerce operators has now been unlocked through social multiplication, short videos, live streaming and other exciting media.”
– Cici Wu, Research Analyst
This Report looks at the following areas:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.