Social Networking - Ireland - May 2017
“Irish consumers are warier of fake news compared to 12 months ago. This indicates that they are becoming increasingly sceptical of content posted to social networks and they think these platforms need to do more to prevent fake news from spreading. Improving detection and removal processes will help social networks to reduce the amount of fake news circulating on their platforms and thus maintain their credibility among consumers as a source of news.”
– James Wilson, Research Analyst
This Report will examine online social media in Ireland through discussing what is influencing or impeding its growth on the island. Furthermore, this Report will look at social and media networking sites, messaging apps and dating apps and websites:
- Social networking sites such as Facebook, Twitter and Google+, where the main aim is to interact with people.
- Media networking sites such as Pinterest, YouTube and Instagram, where the main aim is to view, read, watch or create media content.
- Messaging apps such as Viber, Snapchat and WhatsApp which enable users to send text, images, video and messages to one another.
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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