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Description

Description

“The maturity of South Korea’s outbound market is a reflection of the republic’s advanced economy and the high level of per-capita income enjoyed by citizens. A large proportion of South Koreans are highly educated, fuelling aspirations to travel further afield and experience new cultures. Outbound travel is becoming more sophisticated as South Koreans transition from taking group package tours to embracing more free independent travel.”

- Jessica Kelly, Senior Tourism Analyst

This report looks at the following areas:

  • How is the South Korean outbound travel market developing?
  • Where are the leading outbound destinations for South Koreans?
  • What impact does South Korea's high adoption of digital technology have on outbound tourism?
  • How have exchange-rate fluctuations influenced South Korean demand for outbound travel?
  • What are the prospects for this mature yet dynamic outbound market?

What's included

What's included

Table of contents

Table of contents

  1. Introduction

    • Data Sources

      • Market Drivers

        • Population
            • Figure 1: Mid-year population in South Korea, 1950-2050
            • Figure 2: South Korea’s demographic breakdown for mid-year population, 2010, 2030 & 2050
          • Economy
              • Figure 3: Leading economic indicators, 2008-13
            • Exchange rates
              • Figure 4: Selected exchange rates against the South Korean Won, 2009-14
            • Tourism balance
              • Figure 5: South Korea’s tourism balance, 2008-13
          • Outbound Tourism

            • Arrivals
                • Figure 6: South Korea’s outbound departures, 2008-14
              • Destinations
                • Asia
                  • China
                    • Japan
                      • Thailand
                        • Philippines
                          • Hong Kong
                            • Vietnam
                              • Taiwan
                                • Singapore
                                  • Cambodia, Malaysia and Macau
                                    • Australia
                                      • New Zealand
                                        • Figure 7: South Korean arrivals in Asia, 2008-14
                                      • Europe
                                          • Figure 8: South Korean arrivals in Europe, 2009-14
                                        • North America
                                          • US
                                            • Canada
                                              • Hawaii
                                                • Figure 9: South Korean arrivals in the Americas, 2008-14
                                            • Market Characteristics

                                              • Pre-booking behaviour and booking methods
                                                • South Koreans are advanced users of digital technology
                                                  • Trip-planning trends
                                                    • Figure 10: Information sources used for trip planning to the US, 2012-13
                                                  • Booking trends
                                                    • Demographics
                                                        • Figure 11: South Korean outbound departures by age demographic, 2012-13
                                                      • Purpose of visit
                                                        • Expenditure
                                                          • Length of stay
                                                            • Seasonality
                                                              • Figure 12: South Korean outbound departures by month, 2013-14
                                                          • Transport

                                                              • Figure 13: South Korean outbound departures by main mode of transport, 2012-13
                                                            • Air
                                                              • LCCs
                                                                • Airports
                                                                  • Figure 14: South Korean outbound passengers by leading airports, 2012-13
                                                                • Leading airlines
                                                                  • Figure 15: South Korean airlines – Company market share by volume, 2012-13
                                                                • Asiana Airlines
                                                                  • Korean Air
                                                                    • Jeju Air
                                                                      • Jin Air
                                                                        • T’way Air
                                                                          • China Eastern Airlines
                                                                            • Japan Airlines
                                                                              • Air Busan
                                                                                • Eastar Jet
                                                                                  • Other
                                                                                    • Road
                                                                                      • Rail
                                                                                        • Sea
                                                                                          • Figure 16: South Korean outbound passengers by leading ports, 2012-13
                                                                                      • Accommodation

                                                                                          • Figure 17: South Korean arrivals at forms of accommodation in Macau, 2012-13
                                                                                      • Tour Operators and Travel Agencies

                                                                                          • Types of travel companies
                                                                                            • Leading travel companies
                                                                                              • Online travel companies
                                                                                              • What Next?

                                                                                                About the report

                                                                                                This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:

                                                                                                • The Consumer

                                                                                                  What They Want. Why They Want It.

                                                                                                • The Competitors

                                                                                                  Who’s Winning. How To Stay Ahead.

                                                                                                • The Market

                                                                                                  Size, Segments, Shares And Forecasts: How It All Adds Up.

                                                                                                • The Innovations

                                                                                                  New Ideas. New Products. New Potential.

                                                                                                • The Opportunities

                                                                                                  Where The White Space Is. How To Make It Yours.

                                                                                                • The Trends

                                                                                                  What’s Shaping Demand – Today And Tomorrow.

                                                                                                Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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