Spoonable Desserts - US - October 2010
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The multi-billion dollar spoonable desserts market spans both the traditional and specialty retail environment, featuring shops that sell ice cream and other popular dessert options. This is a very dynamic category, as it features something for everyone and includes some of the most indulgent treats, as well as portion-controlled packaging. Price points come in a variety of sizes as well, ranging from the more affordable private label products all the way to super-premium brands that command a higher price tag. With so much to choose from, spoonable desserts have weathered the tough economy better than many other categories, but it has been far from recession-proof. With this in mind, this report is focused on providing insights on the following topics:
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