Sports Nutrition - Canada - July 2019
Covered in this report
This report covers sports nutrition products:
- Sports nutrition products: edible and drinkable products that are designed to improve athletic performance with nutrients and hydration
"While the sports nutrition industry is ostensibly designed for fitness and athleticism, it has successfully grown to the point of being used by half of consumers today. There is considerable variety of products in this market, which helps it resonate with so many individuals."
Scott Stewart, Senior Technology and Media Analyst
This Report will cover the following:
- Sports nutrition is competing with food and water
- Consumers struggle to find trustworthy sources of information
- Half of consumers are using sports nutrition products
- Consumers are looking for hydration, energy and protein
- Sports nutrition has wide appeal across activity levels
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