Sportswear Retailing - China - October 2017
US $4,459.99 (Excl.Tax)Excl. Tax Buy Now
“Sportswear retail sales are on the up, but are moving relatively slowly, competing as they do with other fashions, and the attention of consumers in a market limited by a significant number of people never or rarely getting involved in sports. To appeal to more people, including sports enthusiasts, sportswear brands must engage with more people at a grassroots level to raise sports participation. Yet, they must also offer innovative, fashionable and functional products that appeal to increasingly diverse consumers, and fit in with their lifestyles. Increasing diversity offers the opportunity to specialise in marketing to certain sports and fitness activities, and to different consumer groups, such as women, children and even those who have rarely (if ever) been involved with sports or fitness before.”
– Matthew Crabbe, Director of Research, Asia-Pacific
This Report looks at the following areas:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.