Supermarkets - Spain - November 2017
“The continued growth in the urban population and increasing frequency of grocery shopping, as well as a rise in single-person households, is changing the role of grocery stores in Spain. The hypermarket store format has becomes less popular and grocery retailers have been expanding their convenience store formats and focusing on fresh pre-prepared foods to respond to these changes.”
– Tamara Sender Ceron, Senior Retail Analyst
This Report looks at the following areas:
- Who shops for groceries
- Shopping for groceries in-store vs online
- Grocery retailers used
- Factors that could be improved at grocery retailers
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