Supermarkets - Spain - November 2018
“Retail sales are growing again in Spain. Consumers look for low prices, and value for money, but they also rate fresh foods as very important in choosing where to shop. Mercadona has cottoned on to that demand and we think that the discounters are doing so as well. The conditions are set for a highly competitive sector over the next few years.”
– Richard Perks, Senior European Retail Analyst
This Report looks at the following areas:
- Online may be a slow burn, but it is a real opportunity
- The opportunity for the hard discounters
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