Table Sauces and Seasonings - UK - December 2012
“With the burgeoning number of over-55s, healthier formulations present a viable means for brands for generating standout among these older age groups. They are significantly more likely than younger cohorts to see low fat, low salt, low sugar and being free from artificial additives/preservatives as important considerations when choosing a table sauce.”
- Is the table sauces and seasonings market reacting adequately to consumers’ interest in health?
- What steps can the market take to leverage the home cooking trend?
- How can NPD help operators to drive engagement among younger consumers?
- What role is social media playing in the table sauces market?
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