Tablet Computers and Accessories - UK - November 2015
“As overall tablet penetration stalls, the gap between household and personal ownership is shrinking, thus suggesting that multi-tablet households are on the rise. As tablet manufacturers look to offset slowing adoption, the launch of use case-specific tablets, from hardcore gaming, to family activities or media consumption, can broaden the potential for product differentiation and revive consumer demand by boosting multi-tablet households.”
– Sara Ballaben, Technology Analyst
This report covers the following issues:
- Reacting to the threat of phablets
- Tablets specialise to better serve specific consumer needs
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