Tablets - US - April 2012
US $4,443.59 (Excl.Tax)Excl. Tax Buy Now
Apple’s third-generation iPad sold 3 million units globally in its first three days on the market in March 2012, capturing a minimum of half a billion dollars per day. Global tablet sales surpassed netbook sales in Q2 2011, enrooted to 65 million units in total for the year. That figure is expected to nearly double in 2012 to roughly 125 million units, and more than double again from 2012-16. The netbook is vanquished, and laptops overall may become a no-growth segment as the tablet continues its rise.
Media consumption is also being reshaped, with Americans now spending more time reading on mobile products than on printed magazines and newspapers. Even at this early stage, it’s apparent that when combined with smartphones, tablets are the defining technology of the early 21st century, impacting consumer behavior across a wide array of activities, from photography to shopping.
The report explores the following subjects, among others:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.