Televisions - US - August 2016
US $4,460.03 (Excl.Tax)Excl. Tax Buy Now
"New televisions are pushing the boundaries on screen sizes and resolutions, and these attributes do capture consumer interest. However, many brands have struggled to maintain revenue in light of tight competition and market saturation. The maturation of smart televisions will bring new challenges to the market. Namely, televisions will be expected to offer an ever-growing array of digital services."
-Senior Technology Analyst
This report will cover the following areas:
For the purposes of this Report, Mintel has used the following definitions:
Mintel uses the term “television” to describe any device that is used for and marketed as a primary device for consumer television and movies. Devices that can play these media, but are billed as multipurpose devices are not included. For example, a computer (general purpose) is not included, but a smart TV (primary purpose being TV/movie consumption) is.
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.