The Changing Way We Capture, Record, and Store Digital Content - US - May 2009
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Consumers live in a world where virtually all content is available in a digital form, from newspaper articles that can easily be read online, to affordable MP3 downloads that can be played on any PC or portable player; to user-generated videos as well as full-length TV episodes and movies that can be streamed or downloaded for free or on a rental or purchase basis from a variety of different sites.
Yet even as consumer interest in digital content has skyrocketed, the hardware and services used to access, consume, manage and share this content has not always kept up. For example, PCs remain the central hub for much digital content, even though these devices were initially designed for work rather than play, and have proven an awkward fit into living rooms. Meanwhile, few consumer electronics devices can match the PC’s versatility and seamless interaction with peripheral devices, forcing consumers to use multiple devices – for example, stacking a DVD player, DVR and gaming console by their TV, or carrying both an MP3 player and a cell phone while on the go.
As consumers increasingly seek simpler and better ways to interact with digital content, the consumer electronics and PC industries are facing a time of great change – as well as great opportunity.
From this report the reader will learn:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.